Senior Communications & Email Marketing Associate

This is a fully remote position, open to applicants in Illinois.

📋 Description

• Create, implement, and enhance email, SMS, and push notification campaigns.

• Oversee the entire customer communication lifecycle, encompassing strategy, development and quality assurance, execution, and performance reporting.

• Propel customer acquisition, retention, and engagement efforts.

• Design, initiate, evaluate, and refine A/B tests to enhance the customer journey.

• Troubleshoot technical issues related to HTML/CSS, customer journeys, mailing lists, and other elements of email execution.

• Track and ensure email deliverability, minimize spam complaints, and boost open and click-through rates.

• Develop and sustain dashboards to identify anomalies and monitor/report on performance metrics.

• Perform competitive marketing research and conduct product intelligence analysis.

• Partner with product management and engineering teams to establish requirements and support the development of marketing-related features.

⛳️ Requirements

• A minimum of 4 years of experience in email, CRM, or lifecycle marketing, ideally within the financial services sector or other highly regulated industries.

• Expertise in multichannel marketing platforms such as Iterable, Braze, Marketo, or comparable automation tools.

• Strong technical aptitude, including familiarity with HTML/CSS and experience working with SQL for relational database queries.

• Advanced analytical capabilities to interpret complex datasets and translate findings into actionable strategies.

• Experience with A/B testing, multivariate testing, and optimizing customer journeys.

• Proven track record in project management, including prioritizing tasks and adapting to changing business needs.

• Proficient in utilizing AI tools to enhance workflow efficiency and campaign effectiveness.

• Excellent written communication skills, a strong sense of responsibility, and meticulous attention to detail.

• Experience working in a remote setting.

• Familiarity with referral and affiliate marketing.

• Proficient in tools such as Figma, Canva, and Validity/Litmus.

🏝️ Benefits

• Flexible Paid Time Off.

• Comprehensive health benefits including generous medical, dental, and vision insurance plans.

• 401(k) plan with matching contributions.

• Paid Family Leave.

• Annual wellness and work-from-home subsidies.

• Employee referral program.

• Remote-first culture complemented by a convenient downtown office located in the city center.