Senior Area Sales Manager

This is a fully remote position, open to applicants in Connecticut, +2 more states.

📋 Description

• Create and implement strategies for territory growth aimed at enhancing sales, market share, and customer interaction.

• Establish and nurture relationships with dealers, independent door shops, and channel partners within the designated territory.

• Identify, recruit, onboard, and activate new dealer partners.

• Stimulate demand generation and drive sales by influencing product specifications, recommendations, and adoption.

• Assist dealer partners in broadening their product range, boosting sell-through rates, and enhancing business performance.

• Provide product training, solution-focused selling programs, and value proposition education to dealer sales teams and installers.

• Support the launch of new products, promotional initiatives, and premium product efforts.

• Collaborate with distribution sales teams and commercial partners to develop coordinated market strategies.

• Work alongside Sales Enablement, Channel Marketing, Product Management, and Regional Sales teams.

• Leverage CRM systems and sales tools to manage opportunities, monitor customer activities, and evaluate performance.

• Keep track of market conditions, competitive actions, customer trends, and dealer performance.

• Facilitate lead management and opportunity conversion by implementing best practices and ensuring consistent follow-up.

• Provide dealers with valuable market insights, tools, and resources.

• Conduct business reviews and present sales presentations.

• Act as a trusted local market expert and advocate for both customers and the organization.

⛳️ Requirements

• Bachelor's degree in Business, Marketing, Sales, or a related discipline, or equivalent practical experience.

• 3–5 years of experience in direct sales, account management, business development, or a similar customer-facing role.

• Proven track record of building and sustaining strong customer relationships.

• Experience in driving sales growth, market development, and customer engagement initiatives.

• Excellent presentation, communication, and relationship management skills.

• Ability to influence customer decisions through consultative and value-oriented selling methods.

• Strong organizational skills and effective territory management capabilities.

• Competence in analyzing market data, customer trends, and business performance to inform decision-making.

• Self-driven with the capacity to work independently in a field-based setting.

• Willingness to travel up to 70% of the time.

• Preferred: Experience working with dealers, distributors, channel partners, or independent retail organizations.

• Preferred: Background in building materials, doors, millwork, construction products, or related industries.

• Preferred: Experience supporting product launches, promotional campaigns, and market activation efforts.

• Preferred: Familiarity with CRM and lead management platforms for managing customer activities and sales opportunities.

• Preferred: Experience collaborating across Sales, Marketing, Product Management, and Enablement teams.

• Preferred: Demonstrated success in increasing market share and enhancing customer adoption of premium product solutions.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Comprehensive health benefits package including medical, dental, and vision coverage.

• Opportunities for ongoing professional development and training.

• Flexible work environment with remote work options.

• Generous paid time off and holiday schedule.