Senior Analyst, Marketing Program Operations – Optimization

atCVS HealthRemoteUS flagRhode IslandFull-timeMarketing AnalystSenior$47k – $112.2k/year

Posted Sep 2

This is a fully remote position, open to applicants in Rhode Island.

📋 Description

• Oversee portfolio operations spanning Homepage, Pharmacy Experience, CRM, personalization, GLP-1, and associated digital initiatives.

• Maintain comprehensive portfolio trackers, project plans, status updates, deliverable schedules, documentation, work requests, approvals, timelines, and workflow status.

• Assist with portfolio governance, status communication, RAID tracking, materials for steering committees, operational reviews, business updates, and leadership presentations.

• Monitor ownership, commitments, decisions, action items, project health, progress, risks, dependencies, milestones, and next steps.

• Manage Workfront workflows, project intake processes, and operational reporting.

• Coordinate activities and enhance communication among Product, CRM, Analytics, Marketing Operations, Creative, Legal, Media, SEO, and business teams.

• Collect, document, and convert business requirements into project documentation, creative briefs, project briefs, intake documents, templates, and requirements materials.

• Collaborate with stakeholders to define objectives, use cases, success metrics, anticipated outcomes, metrics, and measurement plans.

• Identify opportunities for process enhancement and aid in implementation across digital experience initiatives.

• Create scorecards, dashboards, weekly performance packages, reporting materials, executive presentations, status updates, summaries, and leadership communications.

• Distill complex program updates into succinct, actionable narratives.

• Maintain backlogs and enhancement trackers for the Homepage, manage intake requests, document requirements, track optimization and implementation status, coordinate stakeholders, support legal/compliance reviews, and assist with testing and implementation.


⛳️ Requirements

• A minimum of 3 years of experience in project management, program management, business analysis, digital marketing, consulting, operations, or related fields.

• Proven ability to manage multiple projects and competing priorities simultaneously.

• Strong proficiency in PowerPoint and Excel.

• Experience in developing project documentation, requirements, briefs, and stakeholder communications.

• Excellent organizational skills and keen attention to detail.

• Experience working collaboratively in a matrixed environment.

• Bachelor's Degree or equivalent experience.

• Capacity to work regular hours aligned with the Eastern Time Zone (EST/ET) and engage in meetings and collaborations during core business hours.


🏝️ Benefits

• Medical coverage.

• Dental coverage.

• Vision coverage.

• Paid time off.

• Retirement savings options.

• Wellness programs.

• Additional resources supporting physical, emotional, and financial well-being.

• CVS Health bonus, commission, or short-term incentive program in addition to base salary.

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