Search Marketing Strategist, SEO, AI Strategist

This is a fully remote position, open to applicants in Utah.

📋 Description

• Take ownership of the organic search strategy for client accounts.

• Perform keyword research, AI prompt exploration, and provide content mapping suggestions.

• Identify AI prompts lacking strong content correlations and recommend content to develop.

• Execute thorough keyword analyses at the beginning of every new client engagement.

• Detect keyword/AI prompt cannibalization and consolidate duplicate or outdated content.

• Maintain up-to-date strategic and technical knowledge on marketing trends, algorithm modifications, platform updates, and AI-driven search innovations.

• Conduct complete technical audits at least every six months and at the initiation of each contract.

• Oversee ongoing technical monitoring and provide actionable recommendations to the development team.

• Perform internal link audits and suggest linking opportunities, appropriate anchor text, and surrounding content.

• Manage the backlink strategy, including identifying link targets, anchor text, outreach suggestions, quality assurance, and STAT annotation tracking.

• Monitor outcomes utilizing STAT, Ahrefs, Google Search Console, and GA4.

• Responsible for monthly client reporting using Google Data Studio.

• Attain targeted search results through continuous monitoring, testing, and strategy modifications with the team.

• Lead client communications regarding strategy, execution, and project updates.

• Collaborate with a content marketer, advertiser, designer, and account director across roughly 7-10 client accounts.

⛳️ Requirements

• Bachelor’s degree in marketing or a related discipline (preferred but not mandatory).

• 2-3 years of experience in SEO or organic search.

• Proficient understanding of Google Analytics (GA4), Google Search Console, and Looker Studio.

• Familiarity with keyword and site auditing tools such as Ahrefs, SEMrush, Screaming Frog, or Moz.

• Expertise in Excel/Google Sheets for data management and analysis.

• Strong analytical abilities to transform performance data into actionable strategies.

• Flexibility to adapt to various clients, audiences, and industries.

• Self-motivated individual eager to learn in a dynamic environment.

🏝️ Benefits

• Healthcare coverage.

• Medical: 75% covered for employees; 50% for dependents.

• Dental: 75% covered for employees; 50% for dependents.

• Vision: 75% covered for employees; 50% for dependents.

• Life Insurance: 100% covered by 97th Floor (coverage equals 1x salary, up to $350,000).

• HSA with a match of up to $150/month (rolls over and is permanently yours).

• FSA option available for dependent care.

• 401(k) plan with a company match of up to 4%.

• ROWE (Results Only Work Environment).

• No vacation policy, no time tracking, and no office requirements.

• Flexible autonomy: work when, where, and how you prefer, as long as tasks are completed.

• Primary caregiver: 12 consecutive weeks of paid parental leave.

• Secondary caregiver: 6 consecutive weeks of paid parental leave.

• Access to the 97th Floor Library: book purchases and access to the office library.

• Conferences & Training: most online training and local conferences covered, plus occasional out-of-state events with travel included, pending manager approval.

• On-site Gym: 24/7 access with lockers and showers available.

• Thanksgiving Point Corporate Pass: access for up to 8 people per visit with included discounts.

• Sundance Corporate Pass: winter and summer access for skiing, boarding, hiking, and other activities.