Salesforce Marketing Automation Consultant

This is a fully remote position, open to applicants in India.

📋 Description

• Take charge of daily Salesforce Marketing Cloud execution for a specific client.

• Develop email campaigns and modify code from the current template library.

• Conduct audience segmentation and initiate campaign launches.

• Generate dynamic content utilizing AMPscript.

• Oversee automated workflows in Journey Builder and Automation Studio.

• Write basic to intermediate SQL queries to retrieve and manage subscriber lists.

• Handle ongoing contact management and resolution efforts.

• Address broader marketing automation requests across SFMC and Marketo, including smart lists and filter logic.

• Directly communicate with client stakeholders to ensure builds progress and provide clear status updates.

• Actively engage in BAU campaigns, client backlog tasks, and requests from internal teams.

⛳️ Requirements

• 4–5 years of experience in marketing automation.

• Hands-on experience with SFMC across Journey Builder, Automation Studio, Email Studio, and Data Extensions.

• Mid-level proficiency in AMPscript, including retrieving personalization from data schemas.

• Strong HTML/CSS skills for creating new templates and modifying existing ones.

• Comfortable with writing basic SQL for audience segmentation.

• Excellent written and verbal English skills for routine client communications.

• Ability to build rapport and confidently engage with clients.

• Basic knowledge of Marketo, or a quick-learning attitude towards list management and filter logic is preferred.

• Complex SSJS and nested joins are not necessary.

• Extensive data modeling is managed by Solution Architects.

🏝️ Benefits

• Opportunity to cross-train into Marketo and/or other platforms with support.

• Inclusive and accessible recruitment process.

• Commitment to equal opportunity employment.