Sales Director

This is a fully remote position, open to applicants in United States.

📋 Description

• Provide strategic guidance, coaching, and business direction for a minimum of three Region Managers within the Foodservice Distributor channel.

• Achieve zone-level sales, profit, and growth targets by aligning Region Managers, Business Development Managers, brokers, and distributor partners with the annual operating plan.

• Oversee the cross-functional execution of customer strategies, distributor priorities, broker performance, new business development, and initiatives across various geographic regions.

• Convert the operating plan into zone-specific priorities, goals, account strategies, and measurable execution plans.

• Take ownership of sales, profit, new business, and strategic growth objectives while monitoring progress against budgetary goals.

• Conduct regular business reviews assessing distributor performance, broker execution, pipeline health, customer opportunities, and risk management.

• Cultivate senior-level relationships with foodservice distributors, regional brokers, chain accounts, and operator partners.

• Guide distributor planning, regional chain development, operator engagement, segment focus, and priority account execution.

• Assist corporate distributor product approvals and local market rollouts.

• Ensure effective management of broker relationships, market coverage, food shows, product demonstrations, and follow-up activities.

• Identify, pursue, and secure profitable new business ventures.

• Review target accounts, segment plans, and opportunity pipelines with Region Managers and Business Development Managers.

• Lead the escalation and resolution of customer, distributor, and product issues in collaboration with cross-functional partners.

• Facilitate communication with Marketing, R&D, Culinary, Purchasing, Cost Accounting, Operations, and Customer Service.

• Provide field insights, competitive intelligence, customer feedback, and recommendations to senior leadership.

• Develop talent through coaching, ride-alongs, performance feedback, succession planning, and individual development plans.

• Ensure timely reporting, forecasting, administrative documentation, and performance tracking.

• Participate in and assist in leading foodservice sales meetings, planning sessions, and strategic distributor reviews.

• Directly supervise, mentor, coach, and conduct performance evaluations for at least three Region Managers.

⛳️ Requirements

• A college degree or equivalent experience is required.

• Culinary or Sales-related accreditation is a plus.

• A valid driver's license is required.

• A minimum of 8–12 years of experience in Foodservice Sales, Distributor Management, Sales Leadership, or related commercial roles is necessary.

• Prior experience leading sales managers, multi-market teams, or geographically dispersed associates is required.

• Proven success in delivering sales growth, profitability, new business development, and execution through others.

• Proficient in Microsoft Word, Excel, and PowerPoint.

• Proficient in Outlook.

• Demonstrated leadership skills and the ability to foster interdepartmental relationships.

• Strong verbal and written communication abilities.

• Capability to work effectively with a diverse range of associates and customers from entry-level to executive positions.

• Ability to collaborate with Cost Accounting, Operations, Purchasing, R&D, Culinary, Quality Assurance, and Information Services departments.

• Ability to manage multiple tasks with competing deadlines.

• Strong coaching, talent development, performance management, and team leadership skills.

• Ability to analyze business performance, pinpoint market opportunities, and translate strategic direction into field execution.

• Ability to prioritize projects and communicate direction effectively.

• Must reside in a key market within the geographic zone.

• Significant travel is required, up to 60–70%, primarily within the United States.

• Successful completion of pre-employment screenings, including drug testing and criminal background checks.

• Work authorization through an E-Verify participating employer is necessary.

🏝️ Benefits

• Health and disability insurance.

• Retirement savings options.

• Flexible spending accounts.

• Employee assistance programs.

• Educational assistance.

• Parental leave.

• Paid time off.

• Company-paid holidays.

• Home office environment.

• Company-paid travel is implied by substantial travel requirements.