Sales Development Representative – UK Outbound

This is a fully remote position, open to applicants in South Africa.

📋 Description

• Lead daily phone-centric, multichannel outbound initiatives utilizing phone calls, emails, and LinkedIn to engage target UK B2B companies.

• Achieve Qualified Held Meetings with CISOs, IT Security Managers, and decision-makers with budget authority.

• Attain the first QHM within 30 days and scale to 10 QHMs each full production month after ramping up.

• Conduct in-depth research on accounts and decision-makers, including their current technology stacks.

• Qualify leads using BANT and MEDDPICC methodologies.

• Identify tooling gaps related to phishing, vishing, smishing, and quishing, and assess the maturity of security awareness.

• Determine renewal dates and utilize the contract buy-back program to overcome objections.

• Verify networks of MSPs, MSSPs, brokers, and reseller partners, along with customer databases, to avoid channel conflicts.

• Provide comprehensive meeting briefs to Account Executives within 24 hours of scheduling.

• Maintain organized data within the HubSpot CRM and utilize parallel diallers and sales engagement platforms to optimize live conversation time.

• Ensure adherence to UK GDPR, PECR, TPS/CTPS screening, and record opt-out suppression.

• Relay objections, competitor insights, and market intelligence to the Sales and Marketing teams.

• Master the product offering, deliver an unscripted and engaging conversational opener, and consistently secure 10 QHMs monthly by day 90.

⛳️ Requirements

• Minimum of 24 months of direct outbound prospecting experience in B2B SaaS.

• Experience in cybersecurity, tech startups, or scaleups is highly desirable.

• Strong confidence when communicating on the phone, including engaging prospects, gaining conversational permission, and effectively managing gatekeepers and rejections.

• Ability to credibly connect with technical security leaders.

• Hands-on experience with parallel diallers such as Orum or Nooks.

• Familiarity with sales engagement workflows.

• Strong adherence to CRM processes; HubSpot experience preferred.

• Excellent written and verbal English skills for executive-level communication.

• Capability to work independently from a home office while consistently meeting KPIs during UK business hours.

• Experience in testing, documenting, and refining outbound messaging, cadences, and qualification processes.

• Direct experience with MSPs, MSSPs, brokers, or channel resellers is preferred.

• Previous experience as an early-stage or founding SDR is advantageous.

• Experience targeting the UK enterprise/mid-market from an offshore position is preferred.

• Familiarity with LinkedIn Sales Navigator is a plus.

🏝️ Benefits

• Performance-based bonus.

• Observance of UK public holidays.

• Training and certification offered if required.

• Option for remote work from a home office.