Sales Development Representative – Lead

This is a fully remote position, open to applicants in United States.

📋 Description

• Identify and engage with target accounts using calls, emails, LinkedIn, and multi-threaded outreach strategies.

• Assess incoming interest and transfer sales-ready opportunities to Account Executives.

• Achieve personal objectives for qualified meetings and generated pipeline.

• Maintain accurate and comprehensive Salesforce activity, stages, and handoff notes.

• Develop the SDR playbook, which includes personas, messaging, sequences, and objection handling techniques.

• Collaborate with leadership to define qualification criteria and the SDR-to-AE handoff process.

• Work alongside GTM Engineering on sequencing tools, routing, and reporting initiatives.

• Establish SDR metrics, create dashboards, and implement a weekly operating cadence.

• Experiment and document successful strategies for scalability within the team.

• Assist in defining the SDR leveling framework, hiring profile, and interview procedures as the team expands.

• Onboard and mentor new SDRs through call reviews, role-playing sessions, and pipeline evaluations.

• Represent the voice of sales development in GTM planning activities.

⛳️ Requirements

• Bachelor's degree or equivalent practical experience required.

• A minimum of 3 years in B2B sales development, demonstrating a proven ability to meet or exceed meeting and pipeline targets.

• Experience engaging with complex, multi-stakeholder buying groups.

• Proven track record in creating a playbook, sequence library, onboarding program, or similar processes.

• Informal leadership experience, including mentoring, peer coaching, or leading a team.

• Proficient in Salesforce and a sales engagement platform.

• Ability to navigate ambiguity and build functions from the ground up.

• Strong written and verbal communication skills, with discernment on when to utilize each.

• Proficiency in both written and spoken English.

• Candidates must possess legal authorization to work in the country where the position is located and maintain that status throughout employment.

• No visa sponsorship or immigration assistance will be provided.

• Preferred: Experience selling to education, government, or other public sector markets.

• Preferred: Previous role as an early SDR or experience on a newly established team.

• Preferred: Familiarity with AI-assisted prospecting, intent data, or account-based strategies.

• Preferred: Experience collaborating with marketing on campaign follow-up and inbound conversion.

🏝️ Benefits

• Additional compensation options such as sales incentives.

• Comprehensive benefits package.

• Commitment to equal employment opportunity and affirmative action employer principles.