Sales Development Representative

This is a fully remote position, open to applicants in Texas.

📋 Description

• Convert incoming leads and/or perform daily outbound outreach via phone, email, social media, and events to schedule meetings with targeted K-12 decision-makers.

• Ensure accurate and up-to-date CRM and sales-system data, including contact details, activity logs, and notes.

• Conduct discovery conversations tailored to personas and capture essential information using the MEDDPICC framework.

• Qualify leads and generate Sales Qualified Opportunities (SQOs) with context, next steps, and evidence for Account Executive approval.

• Customize outreach based on district-level research, local initiatives, and role-specific value messaging.

• Experiment with outreach strategies and share insights gained.

• Engage in coaching sessions focused on call quality, objection handling, discovery skills, and outreach tactics.

• Remain informed about product updates and features to effectively communicate value to prospects.

• Collaborate closely with the Sales team to identify priority accounts and personas, uncover needs, and transform interest into qualified meetings and opportunities.

• Provide support for the LATAM market.

⛳️ Requirements

• Bilingual proficiency in English and Spanish is mandatory.

• Demonstrated comfort with high-volume outbound and cold outreach through phone, email, and social media, along with inbound lead management.

• Strong passion for K-12 outcomes and a desire to understand public-sector purchasing fundamentals.

• Consistent discipline in activity and effective time management to achieve targets.

• Coachable attitude with persistence, curiosity, and the ability to follow qualification scripts while customizing discovery.

• Clear written and verbal communication tailored to district and buyer context.

• Familiarity with Salesforce or a similar CRM, ensuring accurate data entry and task organization.

• A minimum of 2 years of experience in sales, lead generation, customer service, business development, or equivalent education, demonstrating strong communication and organizational abilities.

• Bachelor’s degree or equivalent experience, or an equivalent number of years in relevant work.

• Understanding of persona-based messaging and capturing MEDDPICC data within a CRM.

• Experience in generating SaaS pipelines in K-12 or public sector, including basic RFP knowledge.

• Proficiency with Salesloft, Gong, and LinkedIn Sales Navigator.

• Proven track record of surpassing meeting and sales-qualified opportunity targets and enhancing conversion rates through testing and iteration.

• Willingness to travel occasionally, up to 10%.

🏝️ Benefits

• Comprehensive Insurance Coverage (including Medical, Dental, Vision, Pharmacy benefits, Life Insurance, and AD&D).

• Flexible Spending Accounts and Health Savings Accounts.

• Short-Term Disability and Long-Term Disability.

• Comprehensive 401(k) plan.

• Generous Parental Leave.

• Unrestricted paid time off (referred to as Discretionary Time Off - DTO).

• Wellness Program, featuring ClassPass & Employee Assistance Program.

• Tuition Reimbursement.

• Optional Benefits: Pet Insurance, Identity Theft Protection, Student Debt Repayment Program, and Prepaid Legal coverage.

• Opportunities for occasional travel for significant events such as team summits and high-priority occasions.