Sales Development Representative

Posted Aug 25

This is a fully remote position, open to applicants in United States.

📋 Description

• Conduct research, prospecting, and qualification of leads via high-volume calls and emails to establish a pipeline for Account Executives.

• Initiate outbound prospecting through strategic email sequences and targeted daily phone outreach to decision-makers in schools.

• Identify and assess district requirements through consultative discussions.

• Convert high-potential leads into qualified opportunities for the Strategic Sales team.

• Collaborate with a dedicated Account Executive to synchronize territory strategy, organize outreach, and schedule introductory meetings.

• Work together with the Sales organization to enhance sales strategies and processes.

• Serve as the initial point of contact for prospects, representing Newsela and its educational technology solutions.

• Review calls with the SDR team, exchange best practices, and refine talk tracks and personalized email outreach strategies.

• Leverage data insights and maintain CRM data integrity to monitor cadences, prioritize active leads, and oversee the pipeline.


⛳️ Requirements

• A minimum of 3 years in K-12 education OR at least 1 year of inside sales experience, demonstrating a successful history of engaging prospects to secure qualified meetings.

• Competence in researching regions, acting as a territory expert, tracking account activities, and managing numerous school accounts across assigned states.

• Intellectual curiosity and flexibility; readiness to seek feedback, master Newsela’s complete product suite, and refine approaches on a daily basis.

• Strong intrinsic motivation, excellent time management and organizational skills, with proactive handling of daily responsibilities.

• Familiarity with sales tools such as Salesforce, Salesloft, and/or Outreach.io.

• Exceptional communication skills and the ability to empathize with K-12 buyers, translating insights into compelling value propositions.

• Capacity to excel in a fast-paced environment and employ creativity when collaborating with team members.

• Experience utilizing AI tools to enhance efficiency and productivity.

• Legally authorized to work in the US.

• Successful completion of a background check.


🏝️ Benefits

• Comprehensive medical benefits with employer contributions to premiums and HSA accounts.

• Gym reimbursement.

• Pet insurance.

• Complimentary access to the Calm app and Rocket Lawyer.

• Fully remote workplace with a monthly tech stipend for work-from-home necessities.

• Parental leave.

• Fertility assistance.

• Support for adoption.

• 401(k) plan with employer matching.

• Flexible paid time off (PTO).

• Paid sick leave.

• Company holidays and winter break (Dec 24th–Jan 1st).

• Annual learning and development allowance for external training sessions, classes, workshops, conferences, and educational resources.

• Incentive stock options.

• Variable compensation and eligibility for on-target commissions.

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