Retention & Lifecycle Marketer – Email, SMS, Subscriptions

This is a fully remote position, open to applicants in Philippines, +5 more countries.

📋 Description

• Assume complete responsibility for retention performance across Klaviyo email, SMS, and subscriptions.

• Conduct a comprehensive lifecycle, segmentation, and deliverability audit within the initial 30 days.

• Develop and enhance 12–16 essential automated flows within the first 60 days.

• Establish and adhere to a structured weekly email and SMS campaign calendar.

• Monitor churn, repurchase rate, revenue per recipient, and customer LTV on a weekly basis.

• Enhance early subscriber retention through effective onboarding, education, habit-building, and payment recovery strategies.

• Execute and document at least one significant A/B test each week.

• Provide weekly reports on results and prioritize subsequent actions based on anticipated revenue impact.

⛳️ Requirements

• A minimum of 3 years of experience in DTC retention utilizing Klaviyo, email, SMS, and subscriptions.

• Demonstrated success in enhancing revenue, reducing churn, increasing repurchases, or customer LTV.

• Proficient lifecycle skills encompassing flows, segmentation, testing, and deliverability.

• Proactive, data-driven approach with effective communication and strong sense of ownership.

• Experience in retention, lifecycle, subscription, and deliverability initiatives.

• Ability to take full ownership of retention performance is essential.

• Campaign-focused marketing experience without lifecycle, subscription, or deliverability expertise is inadequate.

• Must possess proven results in retention or revenue generation.

🏝️ Benefits

• Monthly gross salary ranging from $3,000 to $5,000, depending on experience and proven results.

• Fully remote, full-time contractor arrangement following a one-month trial period.

• Access to our professional education and development platform.

• A dynamic environment where innovative ideas are quickly put into action.

• Internal merchandise drops.

• Design contests with tangible prizes.