Regional Sales Manager – Retail

This is a fully remote position, open to applicants in United States.

📋 Description

• Identify and cultivate new business opportunities within the Midwest region.

• Foster and sustain relationships with distributors, retailers, and key clients.

• Implement regional sales strategies to meet revenue, volume, and distribution targets.

• Seek out new accounts and maintain a robust pipeline of qualified sales leads.

• Showcase bakery products, articulate product advantages, and enhance product placement.

• Track sales performance and uncover opportunities to boost market share.

• Build connections with both existing and prospective clients.

• Assist in account onboarding, product launches, promotions, and new product rollouts.

• Conduct customer visits, deliver sales presentations, and perform business reviews.

• Address customer needs and coordinate internally to resolve service or product-related issues.

• Grow existing accounts through additional products, placements, and distribution channels.

• Formulate and manage a strategic territory plan for designated Midwest markets.

• Prioritize accounts and sales initiatives to optimize growth and productivity.

• Travel extensively within the territory to engage with customers, visit distribution partners, and identify new opportunities.

• Monitor sales activities, pipeline development, account performance, and competitive landscape.

• Provide sales leadership with updates, forecasts, and reports.

• Collaborate with sales, marketing, customer service, and operations teams.

• Relay market feedback, customer trends, and competitive intelligence to company leadership.

• Support promotional initiatives to enhance product awareness and drive sales.

• Align customer expectations with product availability, service capabilities, and company goals.

⛳️ Requirements

• Bachelor’s degree in business administration, finance, marketing, or a related field, or equivalent experience.

• Three (3) to five (5) years of experience in regional/territory sales, account management, business development, or customer-facing roles preferred.

• Previous experience in commercial food manufacturing with a focus on retail is required.

• Excellent verbal and written communication skills.

• Proven ability to build relationships and present products with confidence.

• Demonstrated initiative, organizational skills, accountability, and a willingness to learn.

• Capacity to manage multiple priorities and work independently in a field-based sales setting.

• Comfortable working with sales reports, forecasts, customer data, and CRM tools.

• Proficient in Microsoft Office, especially Excel and PowerPoint.

• Willingness to travel extensively (75%+) throughout the assigned Midwest territory.

• Valid driver's license and ability to meet company travel requirements.

🏝️ Benefits

• Potential bonus program and other role-dependent recognitions.

• Comprehensive medical, dental, and vision insurance options.

• 401(k) plan with company matching.

• Life insurance coverage.

• Long-term disability insurance.

• Paid time off and holidays.

• Flexible scheduling when feasible.

• Ongoing training and professional development opportunities.

• Clear pathways for career advancement.

• Weekly take-home bread.

• Occasional team meals.

• First tastes of innovative products.

• Coffee provided in the office.

• Opportunities for recognition and rewards through the Employee Portal.