Regional Sales Manager

This is a fully remote position, open to applicants in Utah.

📋 Description

• Drive sales growth and enhance market share within the designated territory.

• Establish and nurture customer relationships from the initial contact through project completion and post-sale support.

• Identify, cultivate, and secure new business opportunities across sports turf, golf, municipal, commercial landscaping, and other turf-related sectors.

• Expand existing accounts through consultative selling, consistent customer engagement, and strategic account management.

• Create and implement territory, key account, and distributor business plans to meet revenue and growth targets.

• Act as a trusted advisor by understanding customer needs and proposing value-added solutions.

• Develop relationships with superintendents, grounds managers, athletic field managers, landscape professionals, purchasing decision-makers, distributors, and end users.

• Conduct product presentations, demonstrations, field evaluations, and educational workshops.

• Support and develop distribution partners to optimize market opportunities and enhance sales performance.

• Utilize CRM and sales reporting tools to manage opportunities, customer activities, sales forecasts, and pipeline development.

• Keep track of market trends, competitive activities, and emerging opportunities within the turf industry.

• Represent FieldTurf at trade shows, conferences, industry events, and association meetings.

• Work collaboratively with marketing, operations, customer service, and other internal teams to provide customer solutions and outstanding service.

• Travel throughout the assigned territory, including overnight trips as necessary.

⛳️ Requirements

• 5+ years of successful sales experience, ideally within turf, sports turf, golf, landscaping, construction, agriculture, or related fields.

• Demonstrated history of meeting sales objectives and expanding business within a designated territory.

• Experience in building and managing relationships with distributors, turf professionals, grounds managers, contractors, and end users.

• Knowledge of the turf industry, covering customer segments, purchasing processes, and market dynamics.

• Excellent communication, presentation, negotiation, and relationship-building abilities.

• Proficient in using CRM platforms, preferably Salesforce, and Microsoft Office applications.

• Strong business acumen with the capacity to identify opportunities, analyze market trends, and formulate sales strategies.

• Self-motivated, results-driven, and capable of working independently.

• Willingness and capability to travel extensively throughout the assigned territory.

• Certified Turfgrass Professional (CTP), Certified Sports Field Manager (CSFM), or equivalent certification preferred.

• Familiarity with agronomic practices, turf nutrition, pest management, irrigation systems, or turf equipment is preferred.

🏝️ Benefits

• Medical, dental, and vision insurance.

• 401(k) plan with company match.

• Generous holiday schedule and paid time off.

• Employee and Family Assistance Program (EAP).

• Life and disability insurance.

• Learning and development opportunities.

• Sales commission.

• Performance-based bonus.