Regional Business Manager – Coffee Sales

This is a fully remote position, open to applicants in Virginia.

📋 Description

• Drive sales growth for operators by identifying and securing new business opportunities within the designated territory.

• Acquire additional venues and outlets within current accounts through proactive management of the sales pipeline.

• Utilize Salesforce and C4C to oversee growth opportunities, customer events, and sales forecasting.

• Lead joint business planning sessions and conduct business reviews.

• Negotiate and finalize profitable contracts that align with Nestlé Professional’s strategic objectives.

• Collaborate with internal operations teams on the onboarding, training, and installation processes for new venues.

• Promote compliance with brand stewardship and oversee quality assurance activities.

• Market seasonal and innovative programs to drive additional growth.

• Maintain relationships with distributors and guide sales opportunities as well as product stocking.

• Provide precise sales forecasts and ensure visibility of the sales pipeline.

• Identify and pursue opportunities for incremental growth.

• Introduce new products using established tools and best practices.

• Communicate consistently with internal partners to ensure alignment in business operations.

⛳️ Requirements

• Minimum of 6+ years of direct outside sales, B2B, or business development experience.

• Demonstrated success in new business development and customer retention.

• At least 5+ years of experience in negotiating complex contracts and agreements.

• Strong financial understanding and awareness of P&L.

• Comprehensive knowledge of the foodservice, hospitality, or beverage industry.

• Focus on premium branded products such as Starbucks®.

• Proficiency in pipeline management tools and CRM systems, including Salesforce.

• Strong executive presence and ability to communicate effectively.

• Exceptional communication and presentation skills.

• Experience in developing customer-facing business plans and proposals.

• Ability to work collaboratively across operations, marketing, and finance departments.

• Familiarity with various segments including Business & Industry, College & University, Healthcare, Lodging, Military, Travel, Retail, and Grocery.

• This position does not qualify for Visa Sponsorship.

🏝️ Benefits

• Incentives based on performance.

• 401k plan with company matching.

• Comprehensive healthcare coverage.

• Competitive total rewards package.

• A wide variety of additional benefits.

• Commitment to equal employment opportunities and support for accommodations.