Recruitment Campaign Marketing Manager – Global Growth Initiatives

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Create and implement impactful talent attraction campaigns that support AECOM’s global growth objectives.

• Establish AECOM as the employer of choice.

• Collaborate with Talent Acquisition, Marketing, Employer Brand, and internal stakeholders to craft targeted messaging and content.

• Execute integrated marketing and communications strategies to foster relationships with prospects.

• Implement internal marketing initiatives that promote employee referrals and enhance engagement.

• Formulate strategies and develop, write, and launch campaign content.

• Coordinate with Marketing and Employer Brand to ensure campaigns are consistent with AECOM’s employer value proposition, brand guidelines, and global content calendar.

• Achieve measurable outcomes within a 12-month timeframe.

• Document insights, templates, and reports for future handover.

• Analyze campaign metrics and expenditures to demonstrate performance, advantages, and ROI.

• Identify efficient digital and social media platforms for advertising job vacancies.

• Utilize SEO/PPC, online recruitment banners, email marketing, and analytics to enhance candidate traffic.

• Oversee projects and create content for both in-person and virtual recruitment events using AECOM’s virtual careers fair platform.

• Report directly to the Global Head of Strategic Recruitment and collaborate closely with the Global Strategic Marketing and Employer Brand teams.

⛳️ Requirements

• A relevant internationally recognized degree or a specific industry qualification in Marketing, HR, or Talent Acquisition is preferred.

• Experience in an Employer Brand and/or Marketing role, particularly in leading content creation and campaigns.

• Background in digital strategy and tactical digital marketing.

• Proven experience in writing and executing paid and organic social media campaigns.

• Familiarity with SEO, including both organic and PPC development.

• Experience in developing campaign activities that facilitate lead generation.

• Proficiency in email marketing and CRM management.

• Understanding of technology and digital advancements, including leveraging Artificial Intelligence for candidate attraction.

• Experience with Applicant Tracking and Customer Relationship Management systems for candidate attraction.

• Demonstrated ability to analyze and utilize data for informed decision-making.

• Capacity to advocate for and promote diversity.

• Ability to take a hands-on approach and lead by example.

• A problem-solving and solutions-focused mindset.

• Ability to navigate complex and high-pressure situations effectively.

• Experience, confidence, and presence to influence and engage Talent Acquisition, Marketing, HR, and Operational leaders.

• Commitment to acting ethically and in compliance with the best interests of the business.

• Newly hired employees are required to attend an in-person Day 1 onboarding at an AECOM office location.

🏝️ Benefits

• Employees have the option to work remotely.

• Hybrid work arrangements available.

• Access to cutting-edge technology and innovative thinking.

• Flexible work hours.

• Comprehensive compensation, benefits, and wellness programs.

• Support as a Disability Confident Employer, including an interview scheme for applicants with disabilities or long-term conditions who meet minimum criteria.

• In-person Day 1 onboarding at an AECOM office location.