Product Marketing Manager

This is a fully remote position, open to applicants in Canada.

📋 Description

• Developing a deep understanding of our users and customers — identifying who they are, their challenges, and what motivates them to seek solutions.

• Collaborating with sales, product, and marketing teams to enhance and fine-tune product positioning, messaging, and effective content.

• Initiating the launch of new products or features, overseeing cross-functional projects related to the launch, and analyzing revenue and pipeline generated.

• Creating sales materials and enablement resources— including slide decks, one-pagers, training sessions, customer case studies, webinars, etc. This involves delegating tasks and collaborating with designers, web developers, and content marketers as necessary.

• Conducting competitive and market analyses to inform messaging and campaigns while influencing product strategy.

• Representing PMM at industry events by delivering demonstrations and collecting firsthand insights from customers and prospects to shape messaging and campaign strategies.

• Assisting in driving a meaningful sales pipeline.

⛳️ Requirements

• A minimum of 5+ years of experience in product marketing, with a focus on collaboration with sales teams and sales enablement.

• A demonstrated history in marketing, product marketing, sales enablement, product management, or a related domain, with at least 5+ years of direct experience.

• A strong interest in complex, highly technical topics.

• Experience managing interrelated, complex projects while ensuring multiple work streams remain on track.

• A data-driven and analytical mindset, paired with a passion for problem-solving and assessing the effectiveness of your work.

• The ability to rapidly adapt and respond to changing plans and uncertainties.

• Exceptional interpersonal skills - this position will involve interaction with various cross-functional teams, and effective communication and negotiation abilities will be essential to succeed in this role.

• A proactive approach towards action, execution, and iteration.

🏝️ Benefits

• An inclusive and flexible environment where you can express your authentic self.

• A competitive overall compensation package.

• Comprehensive group benefits with no waiting period.

• A remote-first company—most of our teams operate fully remotely.

• Employer-funded retirement contributions.

• Opportunities to connect with other Tailscalars in real life.

• Support for your personal and professional growth.

• Paid time off and a healthy work-life integration.

• A customizable home office setup.

• Paid parental leave program.