Product Marketing Manager

This is a fully remote position, open to applicants in Canada.

📋 Description

• Develop and implement a go-to-market strategy for the furniture sector to enhance revenue and market presence.

• Oversee the complete orchestration of product launches while providing the sales team with a clear roadmap to secure deals.

• Keep tabs on competitors and industry developments, including tariffs and trade updates, to pinpoint actionable strategies.

• Cultivate industry connections and conduct customer interviews to boost brand recognition and media exposure.

• Integrate marketing and sales initiatives to achieve business objectives.

• Create customized messaging for key accounts and equip the sales team with strategic communication tools and narratives.

• Collaborate with Product teams to ensure the roadmap aligns with the needs of the furniture segment.

• Establish priorities and execute essential go-to-market initiatives through cross-departmental collaboration.

• Monitor and evaluate KPIs associated with market adoption and revenue growth, refining strategies as necessary.

⛳️ Requirements

• A minimum of 3 years of experience in Product Marketing.

• Demonstrated success in executing B2B SaaS go-to-market strategies.

• Proven ability to establish connections and network for enhanced industry visibility.

• Capacity to convert competitive successes into actionable strategies.

• Outstanding storytelling abilities with a knack for conveying complex product value.

• Generalist approach with a willingness to adapt to varying responsibilities.

• Experience in the furniture, home decor, flooring, or real estate sectors is highly preferred.

🏝️ Benefits

• Flexible remote work arrangement.

• Opportunity to work from anywhere in the world for up to 3 months.

• Comprehensive parental leave program.

• Stipend for work-from-home expenses.

• Days off for birthdays and company milestones.