Product Marketing Manager

This is a fully remote position, open to applicants in Canada.

📋 Description

• Develop and implement a strategic plan for the furniture segment to enhance revenue and market presence.

• Coordinate comprehensive product launches and provide sales teams with effective pathways to secure deals.

• Keep track of competitors and industry developments, including tariffs and trade updates.

• Recognize and swiftly integrate successful strategies from the industry.

• Cultivate industry connections and conduct customer interviews to boost brand awareness and media exposure.

• Connect marketing and sales efforts to achieve business objectives.

• Create customized messaging targeted at key accounts.

• Provide sales teams with strategic communication frameworks and resources.

• Collaborate with Product teams to ensure that the roadmap aligns with the needs of the furniture segment.

• Establish priorities and execute critical go-to-market initiatives.

• Monitor and evaluate KPIs related to market adoption and revenue enhancement.

• Refine strategies based on business performance insights.

⛳️ Requirements

• Over 3 years of experience in Product Marketing.

• Demonstrated success in B2B SaaS go-to-market execution.

• Ability to establish contacts and network effectively to enhance industry visibility.

• Skill in converting competitor achievements into tactical advantages.

• Strong storytelling capabilities with the ability to convey complex product value.

• Versatile generalist comfortable with evolving responsibilities.

• Experience in furniture, home decor, flooring, or real estate is highly desirable (preferred).

🏝️ Benefits

• Remote-first work environment.

• Opportunity to work from anywhere in the world for up to 3 months.

• Parental leave policy.

• Stipend for home office expenses.

• Days off for birthdays and the company's anniversary.