Product Marketing Manager

This is a fully remote position, open to applicants in Canada.

📋 Description

• Develop and implement a strategy for the furniture segment to enhance immediate revenue and market presence.

• Oversee the complete orchestration of product launches and provide the sales team with a clear framework for closing deals.

• Analyze competitors and industry developments, including tariffs and trade updates, to pinpoint actionable strategies.

• Cultivate industry relationships, conduct customer interviews, enhance brand visibility, and secure press coverage.

• Integrate marketing and sales efforts to achieve business objectives.

• Create customized messaging for key accounts and equip the sales team with strategic communication tools and talk tracks.

• Collaborate with Product teams to ensure the product roadmap aligns with the needs of the furniture segment.

• Prioritize and execute essential go-to-market initiatives through cross-functional teamwork.

• Monitor and evaluate market adoption and revenue growth KPIs, adjusting strategies based on performance metrics.

⛳️ Requirements

• Minimum of 3 years of experience in Product Marketing.

• Demonstrated success in executing B2B SaaS go-to-market strategies.

• Ability to establish connections and network for increased industry visibility.

• Skill in translating competitor achievements into tactical advantages.

• Strong storytelling abilities and proficiency in conveying complex product value.

• Flexibility to adapt responsibilities as the organization evolves.

• Experience in the furniture, home decor, flooring, or real estate sectors is highly beneficial.

🏝️ Benefits

• Remote-first work environment.

• Ability to work from anywhere in the world for up to 3 months.

• Parental leave program offered.

• Stipend for work-from-home expenses.

• Days off for birthdays and company anniversaries.