Product Marketing Manager

This is a fully remote position, open to applicants in Portugal.

📋 Description

• Manage the Early Access Program within the designated focus area, collaborating with Sales and Customer Success to identify and support customers and design partners during early product releases.

• Gather specific customer requirements from the field for integration into the Product roadmap.

• Establish and continuously refine product positioning and messaging tailored to relevant personas.

• Convert intricate product functionalities into clear, benefit-oriented narratives while developing deep expertise in the product area.

• Collaborate with Product, Engineering, or Data Science teams to evaluate product-market fit, Total Addressable Market (TAM), and opportunity costs.

• Create and spearhead launch strategies in conjunction with the Director of Product Marketing.

• Provide content to Go-To-Market (GTM) teams, including Demand Generation and Revenue Operations, to enhance awareness, drive adoption, and impact revenue.

• Oversee product-versus-product and roadmap-versus-roadmap competitive intelligence.

• Act as a representative for the focus area at conferences, within web content, and in customer-facing documentation.

• Assist in shaping packaging, licensing, and bundling strategies.

• Actively utilize AI in daily tasks and identify opportunities for AI to transform functional challenges.

⛳️ Requirements

• Minimum of 4 years in B2B SaaS product marketing, managing complete product positioning and launches.

• Adequate product knowledge to handle customer calls in the product domain without assistance from a solutions engineer.

• Exceptional writing and storytelling skills combined with a strategic mindset.

• Ability to work collaboratively across functions in dynamic, fast-paced environments.

• Confidence in leading discussions with Product, Sales, and Executive teams.

• Strong understanding of marketing funnels, sales cycles, and customer journeys.

• Inquisitive, data-oriented, and driven by meaningful work.

• Willingness to travel internationally without limitations.

• Approximately 25% travel to the US and Europe for conferences, offsites, and industry events.

• Must be eligible to obtain necessary travel authorizations.

🏝️ Benefits

• Private medical insurance coverage for the employee and family.

• 22 paid vacation days annually.

• Up to 14 paid public holidays each year.

• 5 company-paid sick leave days.

• English language learning courses.

• Opportunities for relevant professional education.

• Access to gym or swimming pool facilities.

• Home Office Setup Assistance: the company provides support for purchasing furniture (office chair, office desk, monitor) and other items to establish a comfortable workspace.

• Co-working space reimbursement.

• Option for remote working.

• €50 monthly allowance to cover internet and mobile phone expenses.