Product Marketing Manager

This is a fully remote position, open to applicants in Poland.

📋 Description

• Lead the Early Access Program within the designated focus area, collaborating with Sales and Customer Success to identify and assist customers and design partners during early releases.

• Gather specific customer needs from the field to inform Product Managers for inclusion in the product roadmap.

• Establish and continually refine product positioning and messaging tailored to relevant personas.

• Convert intricate product features into clear, benefit-oriented narratives while developing comprehensive expertise in the product area.

• Collaborate with Product, Engineering, or Data Science teams to assess product-market fit, total addressable market (TAM), and opportunity costs.

• Develop and lead launch strategies in conjunction with the Director of Product Marketing.

• Provide content to Go-To-Market teams, including Demand Generation and Revenue Operations, to enhance awareness, adoption, and revenue impact.

• Manage competitive intelligence concerning product comparisons and roadmap evaluations.

• Represent the focus area at conferences, in web content, and customer-facing documentation.

• Contribute to the strategies for packaging, licensing, and bundling.

• Proactively utilize AI in daily operations and identify opportunities for AI to transform functional challenges.

⛳️ Requirements

• Over 4 years of experience in B2B SaaS product marketing, responsible for end-to-end product positioning and launches.

• Sufficient product knowledge to handle customer inquiries in the product area independently, without a solutions engineer.

• Excellent writing and storytelling skills complemented by a strategic mindset.

• Comfortable working collaboratively across functions in dynamic, high-growth settings.

• Confident in leading discussions with Product, Sales, and Executive teams.

• Strong understanding of marketing funnels, sales cycles, and customer journeys.

• Inquisitive, data-driven, and motivated by meaningful work.

• Willingness to travel internationally without restrictions.

• Approximately 25% travel to the US and Europe for conferences, offsite meetings, and industry events.

• Ability to secure necessary travel authorizations.

• Preferred: experience in nonprofit technology, fintech, or growth-stage startups.

• Preferred: relevant vertical marketing experience, 0-to-1/new capability product marketing experience, or technical product marketing experience with platform, API, data, or ML/AI products.

🏝️ Benefits

• 31 days of paid time off.

• Comprehensive telemedicine plan fully covered by the company.

• Assistance for Home Office Setup: the company provides support for purchasing furniture (office chair, desk, monitor) and other items to create a comfortable working environment.

• English language learning courses.

• Opportunities for relevant professional education.

• Access to a gym or swimming pool.

• Reimbursement for co-working spaces.

• Flexibility to work remotely.