Product Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of product positioning, messaging, and value propositions across Arbiter’s offerings and platform.

• Convert product functionalities into clear customer outcomes and support the narrative of the One Arbiter Platform.

• Spearhead go-to-market planning and ensure launch readiness for new products, releases, and strategic initiatives.

• Manage release communications and ensure alignment among Product, Marketing, Sales, and Support teams.

• Leverage product data and customer insights to enhance adoption, engagement, cross-product usage, and expansion.

• Establish launch and adoption metrics, assess outcomes, and propose enhancements.

• Create a pipeline of customer insights through interviews, win/loss analyses, and feedback from Sales and Customer Success.

• Transform customer insights into case studies, references, and contributions that inform positioning and the product roadmap.

• In the first 30 days, familiarize yourself with products, buyers, and the market; meet with cross-functional leaders; and engage with customers.

• In the first 60 days, produce a comprehensive One Arbiter Platform positioning and messaging framework, competitive analysis, and reusable launch playbook.

• In the first 90 days, oversee a launch from start to finish, establish baseline adoption and cross-product metrics, and present recommendations for improvement.

⛳️ Requirements

• A minimum of 5 years of experience in product marketing, product management, go-to-market strategy, or a related SaaS position.

• Proven expertise in product positioning, messaging, launch planning, and adoption processes.

• Outstanding written, verbal, and presentation communication abilities.

• Analytical mindset with the capacity to transform product data into actionable recommendations.

• Ability to influence cross-functional teams and foster alignment without direct authority.

• Expected to utilize AI as an effective tool for enhancing messaging, content creation, launch preparations, insight synthesis, positioning, customer communications, and adoption strategies.

• Preferred: Experience in supporting a multi-product SaaS platform.

• Preferred: Familiarity with product analytics tools such as Pendo.

• Preferred: Background in athletics, sports technology, K-12, education technology, or similar sectors.

• Reliable internet connection with a minimum speed of 10 Mbps.

• A cell phone or device for receiving MFA texts or calls.

🏝️ Benefits

• Fully Remote: Work from any of the 30 U.S. states where we are authorized to employ.

• Reliable internet connection (minimum of 10 Mbps).

• Cell phone or device for MFA (multi-factor authentication) texts or calls.

• Flexible PTO: Take the time you need to recharge, with no fixed accrual cap.

• Paid volunteer days.

• Medical, dental, and vision insurance options.

• Generous HSA contributions.

• 401(k) with a dollar-for-dollar 5% match, vested immediately.

• Award-winning culture focused on collaboration and recognition.