Product Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Create engaging and unique product messaging and positioning.

• Oversee internal and external product launches, including sales enablement, media, digital, and other channels.

• Collaborate with Marketing teams to enhance demand and pipeline through acquisition and upsell messaging that aligns with the buyer's journey.

• Manage comprehensive launch strategies for incremental updates and feature rollouts.

• Develop and maintain product-related content, such as marketing collateral, thought leadership pieces, solution presentations, website materials, videos, and blogs.

• Conduct customer research to gain insights into buyer needs and refine messaging.

• Equip sales teams and channel partners with knowledge about product value and combined solutions.

• Represent Abnormal as a speaker at external events.

⛳️ Requirements

• 5+ years of experience in producing written content for buyers, preferably in the cybersecurity sector, with available samples.

• Proven experience managing product launches in fast-paced environments.

• Strong technical curiosity and the capability to clearly explain complex concepts to buyers.

• Exceptional verbal and written communication skills.

• A strategic mindset with the ability to operate independently and efficiently.

• Ability to influence internal and external stakeholders at various organizational levels.

• Strong listening skills, empathy, and a collaborative approach.

• A passion for Abnormal's mission and a dedication to customer and partner success.

🏝️ Benefits

• Eligibility for bonus or incentive compensation.

• Equity eligibility.

• Comprehensive benefits package.