Product Marketing Associate – Rewards

This is a fully remote position, open to applicants in Chile.

📋 Description

• Take ownership of a product portfolio and drive success throughout the complete product marketing lifecycle, from discovery to launch, optimization, and iteration.

• Examine qualitative and quantitative user data to uncover patterns, identify friction points, and spot opportunities.

• Assist in the evolution of Shopper Voice and Customer Advocacy research initiatives.

• Integrate a Gen Z consumer viewpoint into problem framing, messaging, and evaluation of product experiences.

• Leverage AI tools to expedite insight generation and guide growth strategies and marketing plans.

• Establish product positioning and messaging based on behavioral data and user research.

• Create and implement go-to-market strategies across in-app interfaces, lifecycle messaging, and various marketing channels.

• Track post-launch adoption and engagement, identify potential risks, and explore opportunities for iteration.

• Design experiments, monitor outcomes, and adjust based on data insights.

• Partner with Product Managers and Marketing Communications to test, launch, and enhance products.

• Navigate through Product, Engineering, Data, Design, and Marketing teams to advance work initiatives.

• Adjust priorities in response to changing business needs.

• Contribute to team documentation to ensure insights and learnings are shared across teams.

⛳️ Requirements

• 0–2 years of experience in Product Marketing, Growth, Consumer Research, or a related domain; internships, co-ops, and academic projects are included.

• Strong analytical skills and comfort in working with qualitative feedback, behavioral data, and survey results.

• Exceptional communication abilities, with a knack for distilling complexity into clear insights or recommendations.

• A keen interest in AI tools and a desire to use them to enhance productivity.

• Experience with consumer-facing or mobile products.

• Familiarity with user research methodologies, NPS analysis, or customer interview processes.

• Experience in lifecycle messaging, in-product copy, or tools like Braze (or similar).

• A background in fintech, subscription services, or marketplace businesses.

• Proficient in analyzing qualitative and quantitative user data.

• Possess a Gen Z consumer perspective.

• Ability to collaborate across Product, Engineering, Data, Design, and Marketing teams.

🏝️ Benefits

• Opportunity for professional growth and development.

• Collaborative and inclusive work environment.

• Access to cutting-edge tools and technologies.

• Flexible work schedule and potential for remote work.

• Competitive salary and benefits package.