Product Growth Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of adoption and engagement results for the products.

• Act as the public representative of the products by delivering demos, conducting trainings, participating in conference panels, leading cycle kickoffs, and engaging in campaign-professional group discussions.

• Expand the user base by onboarding new users and promoting products to new target audiences.

• Assist users in regularly accessing research and solutions with the tools, integrating products into their daily workflows.

• Create audience-specific product narratives tailored for nonprofits, Senate and House campaigns, state parties, and advocacy organizations.

• Perform user research to analyze adoption rates, stalling, and churn, and convert insights into growth strategies, adoption messaging, and suggested product enhancements.

• Develop and upkeep one-pagers, case studies, and training presentations.

• Design email and lifecycle marketing initiatives aimed at enhancing engagement, adoption, and customer acquisition.

• Oversee marketing metrics and analytics, establish targets, and report on progress toward acquisition and engagement objectives.

• Contribute to the Democratic Party's success in the 2026 midterms while laying the foundation for the 2028 presidential election.

⛳️ Requirements

• Experience across multiple election cycles in Democratic or progressive politics, including campaigns, committees, independent expenditures, labor, advocacy, or consulting firms serving these sectors.

• A minimum of 4 years in product marketing, growth, adoption, or a client-facing role with direct responsibility for product utilization.

• Proficient in communicating complex product concepts clearly to busy audiences.

• Product knowledge without the need for engineering expertise, including comprehension of the software development process from conception through beta testing and launch.

• Capability to collaborate effectively with product teams and differentiate between messaging issues and product-related challenges.

• Understanding of survey research methodologies, including interpreting crosstabs and clarifying message-test constraints.

• Comfortable representing products in panels, client Zoom meetings, and at conferences.

• Engagement with AI tools and experience in creating effective AI-assisted workflows.

• Ability to navigate ambiguous challenges and adapt to off-cycle rhythms.

• Legal authorization to work in the United States.

🏝️ Benefits

• Competitive salary.

• Medical benefits.

• Dental benefits.

• Health benefits.

• Remote work environment.

• Supportive work culture.

• Opportunities for travel to conferences, client locations, trainings, and internal meetings.