
Product Content Specialist
Posted 1 day ago

Posted 1 day ago
This is a fully remote position, open to applicants in Turkey.
• Take charge of the in-product content experience across AI applications, which includes style collections, cover visuals, AI Video, AI Photo, AI Audio, templates, and text-based experiences.
• Ensure that content across product surfaces is current and engaging.
• Keep an eye on social media, internet culture, emerging formats, AI trends, and competitor offerings.
• Transform trends and user insights into innovative content concepts, prompts, and production workflows.
• Conduct tests on generative models spanning image, video, audio, and text.
• Create, test, refine, and swiftly launch content.
• Utilize performance data and user feedback to inform iterations.
• Develop localized content tailored for various markets, holidays, cultural events, and viral trends.
• Design efficient production pipelines using node-based and workflow-based AI systems.
• Maintain a balance between content quality and actual AI costs.
• Collaborate with Product, Design, Growth, Marketing, and AI teams to ensure content aligns with product strategy and business objectives.
• Practical experience in prompt engineering for image, video, audio, and text generation.
• Capability to assess generative AI models and select the most suitable one for each task.
• Strong visual judgment, encompassing composition and trend-sensitive aesthetics.
• Familiarity with node-based and workflow-based AI systems.
• Comfort in working with databases, structured data, and content systems.
• Basic skills in video and image editing using tools like CapCut, Premiere Pro, Figma, or similar software.
• A keen interest in the generative AI ecosystem, including model providers and research institutions.
• An awareness of costs and a FinOps mindset.
• Ability to balance model selection, output volume, quality, and expenditures.
• Creativity that is informed by data, user behavior, and business goals.
• Ownership from the initial concept through to launch and subsequent iterations.
• A proactive, self-motivated, fast-paced, focused, and responsive working style.
• Excellent written communication skills in English.
• Bonus: experience with AI-powered consumer applications, content operations or creative production, localization, Mixpanel or similar analytics tools, and a portfolio showcasing AI-generated work.
• Competitive salaries and genuine recognition for meaningful contributions.
• Monthly transportation allowance for hybrid or office work.
• Daily meal card.
• Private health insurance coverage.
• Annual education support and learning budget.
• Ownership from the very first day.
• Opportunities for career growth and acceleration.
• Chance to work on AI-powered creative tools utilized by millions worldwide.
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