Product Content Manager

This is a fully remote position, open to applicants in Ukraine.

📋 Description

• Set up and oversee website widgets, banners, sliders, categories, and game placements using the CMS.

• Rotate and organize content based on click-through rate (CTR), conversion rates, GGR, and game performance metrics.

• Manage the content calendar and streamline request backlogs from various teams.

• Develop clear specifications for design and copywriting teams.

• Prioritize content tasks based on anticipated ROI and monitor execution.

• Engage directly with B2B provider account managers.

• Negotiate commercial agreements, game launches, promotional strategies, and exclusive arrangements.

• Lower operator expenses by securing improved provider rates.

• Focus on prioritizing higher-margin games and mechanics in the lobby.

• Monitor KPIs across game categories, providers, and specific titles.

• Detect and respond to performance anomalies or declines in key metrics.

• Develop hypotheses and initiate content A/B testing independently or in collaboration with the Product team.

• Gather test data, assess outcomes, and ensure comprehensive implementation.

• Conduct benchmarking on iGaming trends, new mechanics, competitor content management, and casino navigation.

⛳️ Requirements

• Demonstrated success in a Content Manager, Product Manager, Category Manager, or Operations role in the iGaming / Casino sector.

• Thorough understanding of RTP, volatility, and game mechanics (Crash, Slots, Live Casino, Megaways, etc.).

• Practical experience in managing site content structures and layouts through Content Management Systems.

• Advanced skills in Excel / Google Sheets (data aggregation, pivot tables, complex formulas).

• Proficient in designing, executing, and interpreting A/B tests effectively, even with limited data.

• Experience in direct dealings with B2B account managers and gaming providers.

• Ability to present analytical insights in clear, concise formats, such as presentations or executive summaries.

• Strong sense of ownership and capability to deliver end-to-end solutions from concept to execution.

• Proactive in identifying growth opportunities and bottlenecks independently.

• Structured and analytical approach; capable of recognizing patterns, drawing logical conclusions, and managing multiple operational streams simultaneously.

• Effective data-driven communication with internal teams and external providers.

• High attention to detail when configuring CMS setups, reviewing content, and producing reports.

🏝️ Benefits

• Children Allowance

• Mental Health Support

• Sport Activities

• Language Courses

• Automotive Services

• Veterinary Services

• Home Office Setup Assistance

• Dental Services

• Books and Stationery

• Training

• Massage