
Principal Product Marketing Manager – Authentication
Posted 21 hours ago

Posted 21 hours ago
This is a fully remote position, open to applicants in United States.
• Take ownership of comprehensive product marketing for Prove’s Authentication solutions portfolio, which includes Unified Auth, Mobile Auth, Caller Auth, and OTP / InstantLink solutions.
• Establish positioning, messaging frameworks, value propositions, and target personas.
• Convert product roadmaps, capabilities, and customer value into compelling market narratives.
• Spearhead go-to-market strategy and execution for product launches, pilot programs, and feature releases.
• Create solution assets such as pitch decks, one-pagers, solution briefs, demos, and website content.
• Act as the internal subject matter expert regarding Authentication solutions.
• Develop systematic launch processes, templates, standards, playbooks, and workflows.
• Collaborate with teams in Product, Engineering, Solutions, Sales, Demand Generation, Brand, Verticals, and Marketing.
• Integrate voice-of-customer insights, real-world applications, customer testimonials, market trends, and industry-specific challenges into product storytelling.
• Craft vertical-specific messaging, value propositions, use-case narratives, training materials, and campaign-support resources.
• Contribute to broader product marketing activities and launches across Prove’s portfolio.
• A minimum of 6 years of product marketing experience in B2B technology; experience in fintech, identity, fraud, payments, or security is highly preferred.
• Proven experience managing product marketing for a solution portfolio or multiple related products.
• Demonstrated ability to thrive in both early-stage startups and scaling environments.
• Strong skills in go-to-market execution, including product launches, enablement, and asset creation.
• Experience in developing sales enablement materials.
• Experience in creating verticalized messaging or industry-specific go-to-market strategies is a significant advantage.
• Exceptional storytelling, writing, and presentation abilities.
• Highly collaborative, organized, and adept at functioning in a dynamic, high-growth environment.
• Bachelor’s degree is required; an MBA or equivalent experience is a plus.
• Competitive salaries.
• Bonus Plan (for eligible roles).
• Equity Plan.
• Modern Health for financial, mental, and physical wellness.
• 401(k) Retirement Plan & Match (US Offices).
• Unlimited Vacation and Flexible hours.
• Comprehensive medical benefits for you and your family.
• Emotional & Physical Wellness – Access to wellness services (EAP & Prove Well-Being Reimbursement).
• Bottomless snacks & beverages for select office locations.
• Daily GrubHub stipend for lunch when working in the office (US Offices).
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