Principal Product Manager – Ads Experiences

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of the portfolio strategy and roadmap, ensuring a balance between user value, partner outcomes, and objectives related to growth, revenue, and margin.

• Discover new business and partnership opportunities by leveraging customer insights, conducting market research, analyzing the addressable market, and aligning with strategic goals.

• Develop new products from conception to launch.

• Establish strategy and validation milestones, assess demand and economics, and make informed decisions about where to invest, iterate, or discontinue efforts.

• Expand established verticals and promising MVPs, such as dining and rewarded surveys.

• Enhance discovery, conversion, engagement, retention, and monetization processes.

• Design consumer advertising experiences, including rewarded video formats.

• Oversee and mentor product managers while remaining actively involved in strategic initiatives.

• Collaborate with Engineering, Design, and Data teams to define product scope, facilitate shipping, and prioritize resources effectively.

• Work alongside GMs, Sales, Marketing, and Partnerships to achieve commercial goals, manage integrations, and develop launch plans.

• Set KPIs and utilize experimentation to inform roadmap priorities and validate engagement, incremental revenue, and margin effects.

• Ensure alignment among teams and executives through strategy documents, investment recommendations, and effective communication of results, risks, and trade-offs.

⛳️ Requirements

• Over 8 years of experience in product management, specifically with responsibility for revenue-generating consumer products.

• More than 2 years of experience in managing and developing product managers while maintaining hands-on ownership of products.

• Proven experience in consumer advertising and monetization, particularly involving ad and offer experiences within consumer applications or publisher platforms.

• A minimum of 2 years of experience in building ad or offer experiences is strongly preferred.

• Demonstrated experience in launching and scaling new business ventures.

• Excellent judgment regarding product-market fit, market sizing, unit economics, and investment priorities.

• Strong execution capabilities utilizing KPIs, experimentation, and customer insights.

• Ability to align executives, GMs, and cross-functional teams around strategy and commercial objectives.

• Capability to collaborate directly with partners on integrations and launches.

• Passion for leveraging AI in research, prototyping, and analysis, with an awareness of its limitations.

• Experience with rewarded, commerce, loyalty, marketplace, or partnership-driven products is a plus.

• Experience in a large-scale technology organization with robust product practices is also advantageous.

🏝️ Benefits

• Equity: full-time employees receive equity in Fetch.

• 401(k) plan with dollar-for-dollar matching up to 4% of eligible salary.

• Comprehensive medical, dental, and vision coverage, including for pets.

• Annual education reimbursement of $10,000.

• Opportunities for participation in Employee Resource Groups and Inclusion Council.

• Flexible paid time off (PTO).

• Nine paid holidays each year.

• One week-long break at the end of the year.

• Fully paid parental leave for 14 weeks.

• An additional six weeks of paid leave for birthing parents for childbirth recovery.

• Flexible return-to-work schedule available.

• A one-time $2,000 Calvin Care Cash incentive for employees welcoming new family members.

• Flexible work environment, allowing fully remote work from anywhere in the US for US-based roles.

• Provision of hardware and software for home working.