PR and Digital Marketing Manager

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Transform leadership concepts into organized weekly marketing strategies.

• Suggest campaign themes, messaging, and promotional offers.

• Discover growth potential in SEO, email marketing, paid advertising, and PR/backlinks.

• Advise on enhancements based on performance metrics.

• Create and launch email campaigns utilizing HubSpot or Klaviyo.

• Design landing pages using Webflow or equivalent platforms.

• Publish and enhance SEO-focused blog content.

• Assist with the setup and coordination of basic paid advertising.

• Implement promotional initiatives for jet cards, memberships, and similar services.

• Oversee HubSpot lists, workflows, lead segmentation, lead routing, and pipeline maintenance.

• Ensure proper tracking and assignment of leads.

• Support the transition of sales pipeline handoffs.

• Upload and format blog articles in a CMS.

• Optimize content utilizing Surfer SEO or comparable tools.

• Transform content into emails and social media posts.

• Maintain internal linking and overall content structure.

• Conduct SEO/LLM site evaluations and corrections.

• Submit responses through Qwoted or Featured.

• Aid in media outreach and backlink procurement.

• Monitor press mentions and placements.

• Generate weekly reports detailing lead volume, conversion rates, campaign efficacy, and SEO/AEO outcomes.

• Identify obstacles and propose enhancements.

• Collaborate directly with leadership to swiftly launch campaigns and refine performance over time.

• Adhere to a continuous cycle of Plan → Execute → Analyze → Improve.

⛳️ Requirements

• A minimum of 6 years of digital marketing experience is preferred; candidates with at least 3 years of relevant experience may be considered based on the strength of their profile and qualifications.

• Extensive experience with Google AdWords.

• Strong background in Meta/Facebook Advertising.

• Significant experience in paid advertising.

• Proficient in email marketing platforms.

• Solid experience with CMS platforms; Webflow is preferred.

• Basic understanding of SEO principles.

• Excellent English communication skills, both written and verbal.

• Highly organized, proactive, and focused on execution.

• Capable of strategic thinking and operational execution.

• Able to take direction and propose improved methodologies.

• Comfortable in a fast-paced, high-output work environment.

• Results-driven and focused on speed.

• Preferred but not mandatory: proficiency in HubSpot.

• Preferred but not mandatory: Klaviyo Certification.

• Preferred but not mandatory: Meta or Google Certification.

• Preferred but not mandatory: experience in Revenue Operations.

• Preferred but not mandatory: experience in GTM strategy.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Opportunities for professional development and growth.

• Flexible work hours and remote work options.

• Supportive and collaborative work culture.