PPC Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee and manage a portfolio of Paid Media accounts

• Provide direct support to client contacts

• Engage in weekly communication with vendors or operational partners about assigned tasks, work quality, and improvements

• Generate referrals through client relationships and professional networks

• Develop quarterly strategies for clients

• Create, maintain, and optimize paid media budgets across various channels

• Comprehend client positioning and distinct value propositions

• Ensure accurate lead routing within a CRM system

• Recognize the significance of Programmatic campaigns

• Manage personal productivity and utilization effectively

• Collaborate directly with the Associate Director to meet internal and client objectives

• Implement and enhance PPC campaigns across Google Ads, Facebook Ads, LinkedIn Ads, and other platforms

• Conduct keyword research, ad copywriting, bid management, audience targeting, and campaign optimization to maximize ROI

• Manage around five mid-tier and enterprise accounts

• Achieve and surpass departmental OKRs, including client growth and goal achievement

• Foster client trust and relationships that lead to consistent renewals

• Cross-sell services that align with client goals and objectives

• Clearly communicate results to client contacts and executives

• Make strategic decisions regarding account direction

⛳️ Requirements

• Minimum of 3 years of experience in a performance/digital marketing agency

• Experience specifically with B2B SaaS/tech clients in an agency environment

• Extensive expertise in paid search and paid social advertising campaigns

• Proficiency in Google Ads, Facebook Business Manager, and LinkedIn Campaign Manager

• Strong grasp of PPC principles, including keyword research, ad copywriting, bid management, and campaign optimization

• Capability to analyze campaign performance data using Google Analytics, GA4, Excel, or other analytics platforms

• Ability to drive results and measure via OCT

• Proven and quantifiable success with mid-market or enterprise accounts

• Unique insights on how to generate value for SaaS

• Competency to translate and articulate strategy and narrate stories with data

• Skill in organizing, prioritizing, and managing multiple projects simultaneously

• Willingness to travel to visit clients approximately once per year, per client or as required

• Must be able to stay stationary for prolonged periods

• Must be capable of observing and interpreting written and/or verbal communication

• Must have reliable internet access and a professional background

• Must be eligible to work in the US now and in the future without sponsorship

• Must currently reside in the US

🏝️ Benefits

• Medical, dental, vision plans, disability, and life insurance coverage for you and your family

• 100% employer-paid plan for you and 50% employer contribution for dependents

• Access to certified therapists through Spring Health

• Headspace membership

• Gympass

• Unlimited PTO (2-week minimum)

• Paid Company Holidays

• Your Birthday Off

• End of Year Recharge (Closed December 24 - January 1)

• Paid Parental Leave

• Traditional and Roth 401(k) with a 3% company match

• Annual bonus based on tenure

• Annual Anniversary Trip to Newport Beach, CA

• 100% virtual work from a home office

• Option to enjoy state-of-the-art offices in Irvine, California

• Laptop computer (PC or Mac available)

• Potential bonus eligibility