
PPC & Brand Manager
Posted Jul 29

Posted Jul 29
This is a fully remote position, open to applicants in Lithuania, +4 more countries.
β’ Take charge of comprehensive PPC management from start to finish: campaign creation, ongoing optimization, minimizing wasted expenditure, keyword harvesting, budget and bid oversight, and continuous performance evaluations - all while adhering to our SOPs and playbooks.
β’ Conduct in-depth analyses of Search Query Performance to identify opportunities and enhance organic rankings; perform keyword research and clustering; optimize listings (titles, bullets, A+); align search-focused PPC strategies to bolster rankings.
β’ Develop and test pricing strategies, coupons, promotions, and bundles to increase conversion rates and safeguard margins; plan event moments to boost rankings.
β’ Review and enhance the brand's P&L; optimize advertising expenditures; reduce Amazon fees where feasible; maintain robust contribution margins.
β’ Manage basic supply chain requirements (restocking plans, inventory risks, restock limits, inventory forecasting) and resolve essential catalog issues that hinder growth.
β’ Utilize DataDive and Helium10 to analyze competitors and identify keyword gaps, then create concise weekly summaries and actionable plans.
β’ 4β5+ years of experience managing or advising Amazon brands with a minimum of $3M in annual revenue.
β’ In-depth knowledge of Amazon PPC, Search Query Performance Reporting, organic ranking dynamics, and keyword research.
β’ Strong business insight and analytical capabilities; proficient in understanding P&Ls and contribution margins.
β’ Demonstrated success in enhancing ACOS, CVR, and organic rankings through integrated PPC, SEO, and promotional strategies.
β’ Proficient in tools such as Helium10 (Cerebro, Keyword Tracker, etc.), DataDive, and Sellerboard (or equivalent P&L management tools).
β’ Exceptional written and verbal communication skills; a proactive ownership mentality; thrives in a remote, fast-paced setting.
β’ Fully remote, collaborative culture with high standards and robust support.
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