This is a fully remote position, open to applicants in India.

📋 Description

• Provide training on paid acquisition strategies utilizing Google and Meta advertisements.

• Guide students in understanding and applying performance marketing principles.

• Offer consulting on actual brand challenges.

• Remain updated on the latest trends in performance marketing across Google, Meta, and new platforms.

• Leverage practical campaign experience to link theoretical concepts with real-world applications.

• Present real-world examples, campaign insights, frequent pitfalls, and frameworks for decision-making.

• Recognize gaps in students’ comprehension or application of performance marketing concepts.

• Mentor students in developing campaign strategies, diagnosing performance, interpreting data, and making optimization choices.

• Conduct practice interviews to evaluate students' understanding, ability to reason through campaign scenarios, and preparedness for roles in performance marketing.

• Incorporate up-to-date platform knowledge and firsthand campaign experience in interactions with students.

⛳️ Requirements

• 4–8 years of practical experience in planning, executing, and optimizing paid campaigns on Google Ads (including Search, Display, YouTube) and Meta Ads.

• Solid grasp of campaign structure, creative testing, bidding strategies, and conversion tracking.

• Capability to distill complex concepts and convey them clearly to new audiences.

• Commitment to providing value to every student you engage with.

• Direct experience managing paid campaigns on Google Ads and Meta Ads is essential.