Performance Marketing Manager

This is a fully remote position, open to applicants in Germany.

📋 Description

• Strategically plan, manage, and optimize performance campaigns on Meta and Google with monthly budgets ranging from five to six figures.

• Analyze key performance indicators (KPIs), pinpoint growth opportunities, and formulate data-driven strategies for profitable expansion.

• Create compelling ad creatives, provide guidance to creators, and craft scripts for video advertisements.

• Develop automated email sequences and campaigns aimed at lead activation and enhancing customer retention.

• Consult with clients and devise growth strategies leading to scalable solutions.

• Track relevant KPIs, generate actionable insights, and promote sustainable growth.

⛳️ Requirements

• Minimum of 2 years of experience in performance marketing.

• Familiarity with Meta and/or Google campaigns and managing relevant budgets.

• Knowledge and practical application of metrics such as ROAS, CPA, CPL, CTR, and conversion rates.

• Capacity to make decisions based on data insights.

• Awareness of how creatives influence performance outcomes.

• Proficiency in creating briefs for user-generated content (UGC) creators and designers.

• Active use of AI tools like ChatGPT and Claude.

• Self-reliant, accountable, and solution-focused work approach.

• Effective, professional, and persuasive communication skills with both team members and clients.

🏝️ Benefits

• Strong team spirit and a collaborative environment characterized by flat hierarchies.

• Opportunities for career advancement based on exceptional performance.

• A blend of enjoyment and high professionalism while engaging in exciting projects.

• Flexible working hours and the option for remote work.

• Workation opportunities available within the EU.

• Membership to Wellpass.

• Regular team-building events.

• Flat hierarchies.