Performance Creative Strategist

This is a fully remote position, open to applicants in United States.

📋 Description

• Create innovative briefs and campaign strategies that tackle audience barriers while driving measurable results.

• Evaluate creative concepts and suggest data-informed testing strategies and adjustments.

• Act as the main client liaison for conversations surrounding creative and performance aspects.

• Establish trusted relationships with clients and provide strategic solutions.

• Offer data-driven insights that align with client briefs.

• Craft creative and media briefs that transform product, brand, and audience insights into compelling concepts.

• Oversee creative testing roadmaps for global accounts.

• Collaborate with media teams to link testing outcomes to CTR, CPA, and conversion metrics.

• Work alongside creative, design, and production teams to deliver finalized assets.

• Manage the entire creative workflow from briefing and production to iteration and optimization.

• Provide constructive critiques to enhance storytelling and creative effectiveness.

• Prioritize creative projects based on business objectives, potential impact, and client expectations.

• Conduct market research and trend analysis in partnership with research teams.

• Translate creative performance data into actionable insights.

• Contribute to thought leadership through case studies, content creation, and client presentations.

⛳️ Requirements

• Minimum of 3 years of experience in creative strategy, communications/content strategy, media buying, or performance marketing (agency experience is highly preferred).

• Extensive knowledge of performance creative, particularly across paid media platforms such as Google UAC, TikTok, Snapchat, YouTube, and others.

• Strong grasp of creative testing methodologies and the optimization of down-funnel KPIs.

• Demonstrated ability to produce data-driven insights.

• Excellent client-facing communication abilities.

• Capable of thriving in fast-paced settings, managing multiple priorities, and taking ownership of results from start to finish.

• Strong organizational capabilities coupled with keen attention to detail.

• Must be authorized to work in the U.S. through E-Verify.

🏝️ Benefits

• Healthcare, dental, and vision coverage.

• 401K plan with matching contributions.

• Paid time off (PTO).

• Paid company holidays.

• Parental leave.