Paid Social Designer – Statics, Motion

This is a fully remote position, open to applicants in United States.

📋 Description

• Create static advertisements for Meta across various placements, including feed, stories, and reels.

• Develop short motion advertisements and animated adaptations of static ads, featuring product animations, kinetic typography, and simple user-generated content-style edits.

• Transform creative briefs into multiple concepts and variations for testing purposes.

• Enhance successful ads by introducing new hooks, headlines, layouts, offers, and visuals.

• Collaborate with the growth team to analyze performance metrics such as CTR, CVR, and ROAS to determine future testing strategies.

• Keep an eye on competitors and trends within CPG and supplement advertising, bringing forth innovative ideas.

• Ensure brand consistency while striving for creativity that yields high performance.

⛳️ Requirements

• A minimum of 3 years of experience in designing paid social advertisements, preferably for CPG or DTC brands.

• A portfolio showcasing Meta ads that have been published, not merely speculative work.

• Proficient in Photoshop and Illustrator, and/or Figma.

• Comfortable with motion design tools such as After Effects, Premiere, CapCut, or similar software.

• Capable of producing a high volume of quality variations quickly.

• Understanding of fundamental performance marketing concepts and the importance of a captivating first frame.

• Ability to accept constructive feedback and utilize data to inform creative decisions.

• Self-motivated, with the capability to manage tasks independently and meet deadlines.

• Experience in the supplements, food, beverage, or beauty industries.

• Familiarity with AI image and video production tools within a workflow context.

• Experience in designing for additional paid channels such as TikTok, YouTube, and Google.

• Basic copywriting skills for crafting headlines and hooks.

🏝️ Benefits

• Fully remote position offering flexibility and autonomy.

• Health benefits (medical, dental, vision) provided after 60 days of employment.

• 401k benefits available after 60 days of employment.

• Paid time off.

• Paid holidays.

• Paid parental leave.

• Stipend for remote work and education.

• Monthly store credit for Truvani products.

• A collaborative and innovative team culture.

• A permanent position with opportunities for growth within the company.