Paid Social Designer – Statics, Motion

This is a fully remote position, open to applicants in North Carolina.

📋 Description

• Develop static advertisements for Meta across feed, stories, and reels placements.

• Produce short motion advertisements and animated variations of static content, including product animations, kinetic typography, and basic UGC-style edits.

• Transform creative briefs into multiple concepts and variations for testing purposes.

• Enhance successful advertisements by integrating new hooks, headlines, layouts, offers, and visuals.

• Collaborate with the growth team to analyze CTR, CVR, and ROAS performance to determine future testing strategies.

• Keep an eye on competitors and trends within the CPG and supplement advertising sectors to introduce fresh ideas.

• Ensure brand consistency while striving for high-performing creative outputs.

⛳️ Requirements

• Over 3 years of experience designing paid social advertisements, preferably for CPG or DTC brands.

• A portfolio showcasing Meta ads that have been published, not just speculative work.

• Proficient in Photoshop and Illustrator, and/or Figma.

• Comfortable with motion graphics tools such as After Effects, Premiere, CapCut, or similar software.

• Capable of quickly producing numerous quality variations.

• A solid understanding of performance marketing fundamentals and the importance of attention-grabbing first frames.

• Ability to accept feedback constructively and utilize data to inform creative choices.

• Self-motivated, capable of managing personal workload and meeting deadlines.

• Experience in the supplements, food, beverage, or beauty industries.

• Familiarity with AI image and video tools within a production workflow.

• Experience creating designs for TikTok, YouTube, or Google paid channels.

• Basic copywriting skills for crafting headlines and hooks.

🏝️ Benefits

• Fully remote work with flexibility and autonomy.

• Health benefits including medical, dental, and vision coverage.

• 401k benefits available after 60 days of employment.

• Paid time off.

• Paid holidays.

• Paid parental leave.

• Stipend for remote work and education.

• Monthly store credit at Truvani.

• A collaborative and innovative team culture.

• Opportunities for professional growth within the company.