Paid Media, AI Strategist

This is a fully remote position, open to applicants in Australia, +1 more country.

📋 Description

• Oversee and enhance Google Ads and Meta/Facebook Ads accounts.

• Create and execute paid acquisition strategies aligned with client growth goals.

• Evaluate and confirm recommendations produced by AI agents prior to executing campaign modifications.

• Assess campaign performance and pinpoint areas for improvement.

• Provide guidance to clients on performance marketing, branding, creative, and growth strategies.

• Establish robust client relationships and confidently articulate strategies and recommendations.

• Work in collaboration with technical experts in analytics, tracking, Google Merchant Center, and dashboarding.

⛳️ Requirements

• Prior experience in performance marketing, paid media, or digital acquisition.

• Extensive hands-on experience with Google Ads and Meta Ads.

• Proven track record of managing paid media budgets of around AUD20K+ monthly.

• Strong grasp of performance and brand marketing principles.

• Excellent client-facing and relationship management abilities.

• Familiarity with Claude, Claude Code, Codex, ChatGPT, prompt engineering, or similar AI tools, and comfortable integrating these tools and agents into marketing processes.

• Experience with GA4, Google Merchant Centre, tracking, and dashboarding is advantageous.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunity for professional development and continuous learning.

• Flexible working arrangements to promote work-life balance.