Head of Demand Generation

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop growth strategies, prioritize channels, allocate budgets, and conduct experiments.

• Lead and nurture the paid media marketing team.

• Collaborate with Product Marketing and Content teams to design and evaluate advertisements.

• Link marketing expenditure to customer quality, sales pipeline, and overall business outcomes.

• Enhance lifecycle marketing, prioritize segments, improve conversion rates, and drive product-led growth.

• Work in partnership with RevOps, Sales, and Product teams.

• Spearhead the team’s AI transformation by establishing agentic workflows for execution, analysis, and campaign optimization.

• Report directly to the VP of Marketing.

⛳️ Requirements

• A minimum of 10 years of experience in marketing.

• Demonstrated success in leading demand generation initiatives and achieving growth objectives.

• Proven ability to scale paid media efforts utilizing data-driven insights.

• Strong leadership skills and a commitment to talent development.

• Expertise in transforming incomplete and complex data into clear priorities and actionable insights.

• Creative acumen to effectively communicate value propositions and evaluate audience engagement.

• Hands-on experience with AI and implementing agentic workflows.

• A strategic mindset paired with keen attention to detail.

• Excellent written communication skills.

• Comfortable working in a documentation-first, low-meeting environment.

🏝️ Benefits

• Comprehensive health coverage (US).

• Unlimited paid time off (PTO).

• 12-16 weeks of fully paid parental leave.

• Equity participation.

• Fully remote work options.

• Join a fast-growing, profitable company.

• Experience a high-documentation, low-meeting work culture.