National Sales Manager

This is a fully remote position, open to applicants in Minnesota, +1 more state.

📋 Description

• Provide strategic direction for the North American sales organization by setting priorities, expectations, and performance metrics.

• Develop and implement thorough sales strategies that align with corporate objectives, market dynamics, and long-term business plans.

• Assess market opportunities and allocate sales resources to drive profitable growth across various regions and customer segments.

• Lead, mentor, and develop Regional Sales Managers through performance evaluation, succession planning, coaching, and professional growth.

• Oversee national sales efforts to meet order intake, revenue, profitability, and forecasting targets.

• Analyze sales performance trends to identify opportunities and risks, implementing corrective measures as necessary.

• Establish and uphold forecasting processes that encompass sales pipelines, anticipated revenue, market conditions, and resource needs.

• Communicate business outlook, opportunities, and risks to executive leadership effectively.

• Provide executive leadership for essential customer relationships and dealer partnerships.

• Collaborate with Marketing, Finance, Operations, Engineering, Service, and Aftermarket departments.

• Manage commercial pricing strategies, discount practices, contract negotiations, and decisions regarding profitability.

• Monitor industry trends, competitive actions, customer needs, and emerging technologies.

• Represent the organization to customers, dealer partners, industry associations, and other stakeholders.

• Contribute to strategic planning, organizational development, business transformation, and change initiatives.

• Travel across North America, estimated at 50–75% of the time.

⛳️ Requirements

• A Bachelor's degree in Business Administration, Marketing, Sales Management, or a related field is required.

• Over ten years of progressive sales leadership experience, including managing multi-regional sales teams, developing commercial strategies, and achieving revenue and profitability goals.

• Experience in the fire service, emergency vehicle, capital equipment, manufacturing dealer distribution, or related industries is preferred.

• Proven track record of successfully leading and developing high-performing sales organizations, executing strategic growth initiatives, and enhancing business performance through effective planning, forecasting, and resource alignment.

• Experience in building and managing relationships with executive-level customers, dealers, and stakeholders while influencing significant business decisions and organizational outcomes.

• Strong business insight with experience in strategic planning, sales operations, contract negotiations, pricing strategy, and financial performance management.

• Excellent leadership and team development capabilities.

• Proficient in strategic planning and business acumen.

• High-level verbal and written communication skills suitable for executive interactions.

• Proven negotiation and relationship management abilities.

• Advanced decision-making and problem-solving skills.

• Capacity to analyze business performance and convert data into actionable strategies.

• Strong financial and analytical capabilities.

• Proficient in evaluating sales performance, revenue trends, profitability, and forecasting data.

• Ability to interpret financial reports, budgets, and key performance metrics to inform business decisions.

• Experience applying mathematical principles to pricing strategies, business planning, and revenue growth initiatives.

• Advanced skills in Microsoft Office Suite, particularly Excel, PowerPoint, and Word.

• Familiarity with CRM platforms, sales reporting systems, and business intelligence tools.

• Skilled in analyzing and interpreting sales, financial, and operational data to support decision-making processes.

• Ability to adapt to shifting business priorities, market conditions, and customer needs.

• Capability to manage multiple priorities and competing demands while achieving deadlines and business objectives.

• Ability to exercise sound judgment and make effective decisions in complex business contexts.

• Proven ability to foster alignment and collaboration across departments, teams, and external partners.

• Capacity to lead organizational change and drive the execution of strategic initiatives.

• Ability to work independently while remaining accountable for organizational outcomes.

• Team lift required for weights of 50 lbs or more.

• All employment offers are contingent upon successful completion of a pre-employment drug screening.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Retirement savings plans with company matching.

• Opportunities for professional development and career advancement.

• Flexible work arrangements and a supportive work environment.