
Mobile App Head of Growth, Monetization
Posted 1 day ago

Posted 1 day ago
This is a fully remote position, open to applicants in Lithuania.
• Assume complete accountability for growth and monetization strategies, from conception to execution, utilizing AI agents and automated workflows.
• Create scalable campaigns focused on AI-driven acquisition, activation, retention, and upselling.
• Establish measurable goals for campaigns and leverage AI to track ROI, KPIs, and performance in real-time.
• Enhance campaigns, pricing strategies, and user experiences through AI analytics and automated experimentation.
• Ensure uniform execution across marketing channels by employing AI for messaging, creative elements, and large-scale delivery.
• Examine user behavior, market dynamics, and competitor tactics using AI to pinpoint opportunities.
• Drive process enhancements to make growth operations more efficient, repeatable, and automated.
• Collaborate with product, marketing, and design teams to introduce impactful features.
• Determine where AI can function independently and where human oversight is necessary.
• Clearly document strategies, systems, and outcomes to ensure transparency and alignment.
• Demonstrated experience in growth, monetization, or serving as a CMO/marketing lead, employing AI to achieve results.
• Minimum of 4 years in a similar business environment.
• Experience with applications and performance marketing is advantageous.
• Practical knowledge of AI tools: LLMs, marketing automation, agentic workflows, and prompt design.
• Strong analytical capabilities in pricing, conversion optimization, and ROI-centered campaign management.
• Experience in planning, executing, and optimizing multi-channel marketing initiatives.
• Ability to excel in environments where measurable results and clear KPIs are essential.
• Preference for self-directed work and ownership of results.
• Capacity to build AI systems that effectively execute growth strategies with precision and foresight.
• Skill in prioritizing actions that maximize impact.
• Ability to create order from complexity and define necessary processes.
• Proficient communication skills in English.
• Proficiency in German or Russian is a plus.
• Complete ownership of growth initiatives with direct, measurable outcomes.
• Access to Premium AI subscriptions.
• Engaging, high-responsibility role with creative autonomy.
• Flat organizational structure and close collaboration with the CEO.
• Permanent remote work with flexible scheduling options.
• Exciting challenges, steep learning opportunities, and the chance to influence the future of Arise.
• Competitive salary package.
• Paid annual leave.
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