Media Buyer – Performance Marketing

This is a fully remote position, open to applicants in Ukraine.

📋 Description

• Take full ownership of Meta campaigns from inception to completion: develop, launch, scale, and ensure they meet targets and deadlines.

• Focus on optimizing cost per lead, cost per acquisition, and ROAS based on actual revenue.

• Conduct testing across various audiences, creative angles, and formats; determine when to scale or halt campaigns.

• Manage pacing and budget effectively during short, high-intensity periods.

• Translate performance insights into creative direction, advising the design team on the next steps indicated by the data.

⛳️ Requirements

• Extensive experience in purchasing on Meta, with significant budget management (please share the monthly budgets you've handled).

• Proven success in lead generation and conversion campaigns.

• Truly data-driven: you base decisions on data analytics rather than intuition.

• Capable of independently managing a campaign with minimal supervision.

• Familiar with current trends on Meta, rather than relying on strategies from 2023.

• Proficiency in conversational English is essential.

• Knowledge of Italian is a plus, but not required.

• Background in executing fast-turnaround campaigns or time-sensitive launches.

• Comfortable collaborating with an AI-integrated creative pipeline that enhances testing speed and efficiency.

• Experience working in EU or USA markets.

🏝️ Benefits

• Flexible part-time or hourly arrangement that scales with your workload.

• Fully remote position with hours that you can manage independently.

• Supportive and adaptable team member.

• Join a streamlined team where your decisions have rapid implementation and visible outcomes.

• The Marketing Manager will offer guidance and extensive support; you won't be starting from scratch or going it alone.