Media Buyer – Creative Strategist

This is a fully remote position, open to applicants in Poland, +4 more countries.

📋 Description

• Take charge of the paid media strategy for DTC/eCommerce clients on the Meta platform.

• Develop creative testing roadmaps, create compelling angles, write editor briefs, and evaluate performance metrics.

• Oversee client advertising budgets that range from $30,000 to $1 million per month.

• Identify and diagnose full-funnel issues pertaining to creative content, offers, and conversion rates.

• Effectively communicate results, strategies, and future plans to clients.

• Source user-generated content (UGC) talent, write scripts, and direct content production as necessary.

• Utilize internal AI-driven creative analysis and ad-account analysis tools.

• Establish scalable testing frameworks aimed at enhancing performance growth.

⛳️ Requirements

• Proven hands-on experience in scaling eCommerce brands.

• Experience in managing Meta Ads with significant spending and demonstrable results in CPA, ROAS, and revenue.

• Proficient in creating creative testing roadmaps, developing innovative angles, and composing briefs for editors.

• Ability to analyze reviews, competitor advertisements, and comments to derive new creative insights.

• Experience in writing scripts for UGC or crafting creative briefs.

• Capable of collaborating with editors to produce effective ad variations.

• Frequent use of AI tools and a willingness to self-learn new technologies.

• Strong ability to challenge the status quo, adapt swiftly, articulate decisions, take ownership, act promptly, and ensure follow-through.

• Bonus: Experience in building or managing a Shopify store or eCommerce brand.

• Video editing or design skills are advantageous.

🏝️ Benefits

• Work with genuine brands that have substantial budgets.

• Experience an aggressive testing and rapid learning environment.

• Opportunity for advancement into senior strategy roles with increased responsibilities.