Marketing Program Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of the operational calendar for all Go-To-Market (GTM) initiatives, ensuring alignment with product milestones, deployment schedules, and sales priorities.

• Provide daily support for demand generation programs aimed at high-value accounts.

• Oversee content syndication and paid initiatives, managing vendor relations, lead delivery and routing, list quality, and performance evaluation.

• Conduct audits and maintain monitoring routines for AI search visibility across platforms such as ChatGPT, Perplexity, Gemini, and Google AI Overviews.

• Collaborate on case studies, deployment results, and technical documentation with solutions delivery and engineering teams.

• Manage community engagement and social media activities across LinkedIn, Reddit, and practitioner forums.

• Ensure CRM campaign infrastructure and data integrity, including campaign objects, UTMs, lead sources, lifecycle stages, and attribution.

• Synchronize funnel and pipeline activities among sales, marketing, and customer teams.

• Develop processes for project intake, prioritization, approvals, and retrospective evaluations.

⛳️ Requirements

• A Bachelor’s degree is required; an MBA is an advantage.

• A minimum of 2 years of proven experience managing multiple concurrent projects or programs across various stakeholders who do not report directly to you.

• Experience in demand generation and funnel management, with a solid understanding of pipeline mechanics beyond just top-of-funnel volume.

• Practical experience with CRM systems (HubSpot preferred; Salesforce or equivalent is acceptable).

• Proficiency in the contemporary GTM stack, including marketing automation, advertising platforms, and related tools.

• Strong knowledge of Asana or similar work management tools.

• Ability to navigate ambiguity and incomplete information, exercising judgment to escalate issues when necessary.

• Direct experience in critical industries such as utilities, energy, municipal and public sector, real estate, supply chain, manufacturing, transportation, or defense.

• Alignment with the mission of climate, energy, and technology.

• Proven track record of high productivity.

• Remote position based in the U.S.

• Unable to sponsor or take over sponsorship of employment visas.

• Significant travel required for client meetings, company events, and industry conferences.

🏝️ Benefits

• Eligibility for bonuses.

• Equity opportunities.

• Health insurance with substantial coverage for dependents.

• Flexible paid time off.

• Opportunities for training and professional development.

• Fully remote team environment.

• Join a rapidly growing, mission-driven company with leading industry clients.