Marketing Operations Specialist

This is a fully remote position, open to applicants in Brazil, +1 more country.

📋 Description

• Identify opportunities to expand the firm's online presence and enhance professional relationships.

• Assist in social media engagement with referral partners, professional organizations, attorneys, fiduciaries, and community contacts.

• Employ AI tools to enhance efficiency and support marketing execution.

• Conduct routine updates on the website, including attorney credentials, biographies, awards, events, news, and directory information.

• Organize and manage marketing assets such as biographies, CVs, headshots, articles, presentations, videos, awards, and approved marketing materials.

• Execute quality assurance reviews prior to campaign launches.

• Identify duplicate records and perform regular database audits.

• Keep accurate contact records in HubSpot.

• Assist attorney business development efforts through research and tracking of opportunities.

• Research conferences, podcasts, webinars, professional associations, speaking opportunities, and industry events.

• Support webinar administration, including CLE accreditation, attendee lists, event materials, and post-event contact management.

• Create and schedule evergreen social media content.

• Review website content for outdated information, broken links, and content accuracy.

• Build and schedule newsletters and email marketing campaigns.

• Monitor campaign performance and maintain reporting records.

• Manage contact lists, segmentation, and CRM data hygiene activities.

• Draft presentation materials based on outlines and direction provided by leadership.

• Maintain attorney topic banks, presentation resources, and outreach lists.

• Keep a centralized calendar for awards, conferences, speaking engagements, sponsorships, association events, editorial opportunities, and business development activities.

• Coordinate event invitations, attendee tracking, RSVP management, and follow-up communications.

⛳️ Requirements

• Full-time schedule from Monday to Friday.

• Ideally available from 8:30 AM to 5:30 PM PST, with sufficient overlap during Pacific Time business hours.

• Proficient in English; excellent verbal and written communication skills are essential.

• Previous experience in marketing, business development, communications, or administrative support is required.

• Proven ability to manage multiple projects and deadlines simultaneously.

• Experience in supporting events, email marketing, or social media initiatives is preferred.

• Proficiency with HubSpot, Microsoft Office Suite, Microsoft Outlook, LinkedIn, Meta platforms, Canva, Claude, ChatGPT, YouTube, Zoom Webinars, and WordPress or similar website management platforms is preferred.

• Highly organized with the capability to manage multiple priorities.

• Strong attention to detail is required.

• Proactive and self-motivated individual.

• Strong online research skills.

• Effective time management and prioritization abilities.

• Skills in content creation and editing.

• Experience in social media management.

• Coordination of email marketing initiatives.

• Event planning and support experience.

• Proficiency in CRM management and data maintenance.

• Database organization skills.

• Support for marketing operations.

• Proficiency with AI tools.

• Competency in HubSpot.

• Familiarity with Canva.

• Experience in spreadsheet management.

• Ability to follow established processes independently.

• Capability to create strong first drafts with minimal direction.

• Ability to maintain brand consistency.

• Expected daily calls: 0 to 5.

🏝️ Benefits

• Opportunity for remote work.

• Workplace certified as a Great Place to Work.

• Potential for flexible scheduling with sufficient overlap during Pacific Time business hours.