Marketing Operations Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as the main HubSpot administrator, setting up properties, pipelines, forms, lists, workflows, and user permissions.

• Create, test, and sustain continuous workflows for lead nurturing, lifecycle advancement, and internal routing.

• Ensure data integrity by removing duplicate records, enforcing field standards, and maintaining accurate contact and company information.

• Offer technical assistance for campaign implementation, which includes landing pages, emails, forms, lists, and reporting.

• Establish and manage API connections between HubSpot and Salesforce, intent platforms, attribution tools, and enrichment vendors.

• Resolve integration issues and data discrepancies, document integration logic, and collaborate with technology vendors.

• Assist the marketing team in utilizing Claude and other AI tools to minimize manual tasks.

• Recognize manual processes suitable for automation and create, document, and test new workflows to replace them.

• Develop and sustain HubSpot reports and dashboards to analyze campaign performance, lead flow, and pipeline contributions.

• Manage ad hoc reporting and data inquiries from marketing and leadership.

⛳️ Requirements

• 3–5 years of experience in marketing operations within a B2B SaaS or technology setting.

• Direct HubSpot administration experience is essential.

• Expertise in workflow logic, property configuration, list segmentation, pipeline management, and the HubSpot data model.

• Capability to create and troubleshoot API integrations between marketing systems.

• Practical experience with Claude, ChatGPT, or similar AI tools in a professional environment.

• Proficient in reading and utilizing Salesforce data for marketing operations reporting.

• Strong data fluency, which includes generating reports, interpreting datasets, and identifying data-related issues.

• Manual dexterity for repetitive computer tasks.

• Ability to remain seated for extended durations.

• HubSpot certifications are an advantage.

🏝️ Benefits

• Bonus

• 401k

• Medical coverage

• Dental coverage

• Reasonable accommodation in the application process