Marketing Officer

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Coordinate and implement marketing initiatives for ITW Offsite Europe’s brands.

• Carry out marketing campaigns, communications, and content to promote products and services.

• Convert customer insights, market prospects, and business priorities into focused marketing strategies and campaigns.

• Assist in achieving Customer Back Innovation (CBI) and Strategic Sales Excellence (SSE) goals.

• Create customer-centric communications, sales support materials, product launches, and Joint Investment Fund (JIF) initiatives.

• Oversee campaign implementation, content development, digital marketing, and internal communications.

• Develop value propositions, marketing campaigns, promotional materials, sales tools, technical documentation, and training resources.

• Collaborate with Product, Engineering, Software Development, Sales, and Commercial teams.

• Track competitor activities and enhance product differentiation.

• Manage marketing projects, priorities, resources, and timelines.

• Partner with the Graphic Designer and external agencies to produce marketing materials.

• Oversee the management of the website, social media, and digital marketing channels.

• Ensure consistent brand identity and messaging.

• Supervise external suppliers, costs, quality, and delivery timelines.

• Evaluate marketing performance and enhance customer engagement and commercial outcomes.

• Ensure adherence to company health and safety standards.

• Exemplify ITW’s core values.

⛳️ Requirements

• At least 2 years of experience in marketing, communications, or a related field, preferably in a B2B or agency setting.

• Knowledge of customer segmentation and the ability to craft targeted value propositions for various decision-makers and stakeholders.

• Awareness of current digital, social media, and design trends.

• Strong project management, organizational, and time management abilities.

• Excellent attention to detail and a systematic approach to tasks.

• Capability to comprehend diverse customer needs and communicate effectively throughout the construction supply chain.

• Strong communication and teamwork skills, with confidence in leading cross-functional projects.

• Self-driven and proactive, with the capacity to handle competing priorities.

• Good problem-solving abilities and the capacity to work independently.

• Experience in website management, email marketing, and GDPR compliance is a plus.

• Familiarity with Canva, WordPress, ActiveCampaign, and social media platforms would be advantageous.

• Willingness to travel domestically as needed.

• A full UK driving license and a valid passport.

🏝️ Benefits

• Support for personal and professional development.

• Opportunities for advancement within a large multinational organization.

• Flexibility in working hours as necessary.