B2B Marketing Strategy – CSR Development Associate

This is a fully remote position, open to applicants anywhere in the world.

📋 Description

• Perform a competitive analysis of CSR support services within French-speaking Switzerland.

• Enhance gaea21’s value proposition by focusing on the program’s 10 essential dimensions.

• Categorize target audiences into sustainability-oriented businesses and those open to the economic rationale.

• Create a strategic presentation to advocate for the Green Audit and the Greening Your Business package.

• Convert technical information into business cases and infographics.

• Produce marketing materials that showcase clients’ involvement in the Green Network and Green Directory.

• Formulate an expansion strategy aimed at schools, offices, and restaurants.

• Develop multichannel outreach templates for LinkedIn, email, and sales scripts.

• Work collaboratively with the statistics and HR departments.

• Join weekly progress meetings and provide remote updates.

⛳️ Requirements

• Master’s student in the final year of a degree in Marketing, Sales Strategy, Responsible Communication, or CSR Management.

• Proficient in positioning analysis and data mining.

• Skilled in B2B copywriting, capable of conveying sustainability and economic performance concepts.

• Familiar with CSR frameworks and non-financial reporting standards.

• Knowledgeable about carbon footprint calculations and environmental impact monitoring metrics (GHG emissions, energy, waste).

• Strong grasp of sustainability principles and the green and circular economy.

• Competent in Google Workspace, Microsoft Office, and prospecting tools.

• Exceptional writing abilities, with strong analytical and synthesis skills.

• Capable of effective collaboration with various teams.

• Available for at least 20 hours per week.

• Required to attend a minimum of two weekly meetings.

• Commitment to a minimum of 3 months.

🏝️ Benefits

• Hands-on training in implementing the 10 dimensions of Green Coaching.

• Instruction in cutting-edge tools, including the GCBO environmental audit software, the Sustainability in a Box (SIB) program, and footprint calculation techniques.

• Access to stakeholders within the Green Network and the Green Directory.

• Coaching and oversight, including at least two meetings per week.

• Active involvement in minimizing companies’ environmental impact and enhancing workplace quality.

• Valuable experience in managing projects remotely.

• Development of independence, self-organization, and reporting skills.