Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Spearhead the planning, development, and execution of marketing strategies and sales enablement initiatives.

• Supervise marketing campaigns and initiatives, managing staff, contractors, and agencies involved.

• Provide support to sales and fulfill requests for marketing materials needed by field sales.

• Oversee CRM data management and its integration with internal platforms, including automation, reporting dashboards, and APIs.

• Ensure compliance with brand standards and identity across all marketing campaigns and materials.

• Manage the Vallen website, focusing on content, functionality, aesthetics, and the customer self-service portal.

• Develop digital how-to guides and training materials for marketing tools and initiatives.

• Lead the organization and management of major trade show participation, including budget reporting.

• Produce collateral and informational materials for Sales, Digital, Operations, and other departments.

• Oversee lead tracking software and provide reports on lead conversion rates.

• Collaborate with supplier partners to implement joint marketing programs.

• Perform additional duties as required.

⛳️ Requirements

• Bachelor’s degree in a relevant field (e.g., Marketing, Communications, etc.) with over 5 years of relevant experience; or an equivalent combination of education and experience.

• Proven track record in leading strategic planning and growth initiatives in channel and product marketing.

• Experience in managing and leading a team effectively.

• Solid understanding of social media platforms (LinkedIn, Twitter, Facebook).

• Familiarity with software, programming, and terminology related to graphic design and video production.

• Strong computer proficiency and the ability to learn various applications quickly.

• Excellent communication, problem-solving, judgment, organizational, and teamwork abilities.

• Capability to compile routine reports and draft correspondence.

• Ability to thrive in a team environment while being self-motivated to meet assigned tasks and goals.

• Willingness to work extended hours, including evenings and weekends as necessary.

• Potential travel may be required on short notice.

🏝️ Benefits

• Medical, Dental, and Vision Insurance.

• Coverage options for Single, Employee + Spouse or Children, and Family.

• 401(k) plan with a discretionary company match of $0.50 on the $1.00 up to 6% of pay (for U.S. positions only).

• Employer-paid Basic Life Insurance covering Employee, Spouse, and Dependents.

• Employer-paid Short-Term and Long-Term Disability Benefits, along with Parental Leave.

• Leave provisions as mandated by federal, state, and local laws.

• Health Care and Dependent Care Flexible Spending Accounts.

• Paid Time Off (PTO) for vacation and sick days: 80–160 hours of vacation based on seniority, accrued monthly and prorated from the date of hire; 40–56 hours of sick time annually based on seniority, advanced upon hire.

• Paid Time Off for holidays: 8 scheduled holidays plus 2 floating holidays.

• Employee Assistance Program.

• Employee Resource Groups for networking and team-building opportunities.

• Tuition Reimbursement Program.

• Employee Referral Program.

• Reimbursement for safety shoes and safety glasses (based on position).

• Employee discounts available through BenefitHub.

• Opportunities for advancement.