Marketing Manager

This is a fully remote position, open to applicants in Sweden.

📋 Description

• Spearhead the expansion of Natural Cycles in the Nordic region, with a primary focus on enhancing our presence in Sweden.

• Formulate and implement a localized marketing strategy that aligns with the overarching global brand vision.

• Recognize key opportunities, foster brand recognition, and stimulate customer acquisition.

• Collaborate with cross-functional teams to gain insights into market dynamics, user requirements, and growth possibilities.

• Partner with integrated marketing channel leaders to ensure cohesive messaging across all platforms.

• Work alongside user research teams to pinpoint personas and insights for targeted marketing efforts in the Nordics.

• Oversee organic social media channels tailored to the Nordic audience.

• Coordinate with the Nordic PR and partnerships manager on brand campaigns and influencer initiatives.

• Design and implement marketing activities to enhance the brand's presence in the Nordics.

⛳️ Requirements

• 7–10 years of experience in marketing and public relations.

• Strong expertise in brand management and marketing strategy.

• In-depth understanding of the Nordic markets, including consumer behavior, trends, and media landscape.

• Preferred experience in the medical device sector or women's health.

• Demonstrated success in PR and comprehensive marketing strategies.

• Significant experience in social media and digital marketing, particularly with a focus on organic growth.

• Capacity to work collaboratively with internal teams and external partners, such as agencies.

• Proficiency in English and Swedish.

• Knowledge of additional languages, particularly Nordic languages, is advantageous but not mandatory.

• Must be based in Sweden, ideally within the Stockholm area.

• Familiarity with ISO 13485 and regulatory compliance is a plus.

• CV and application questions should be submitted in English via the career site.

• Not open to consultants or recruitment agencies.

🏝️ Benefits

• Flexible work arrangement.

• Opportunities for professional development and continuous skill enhancement.

• Access to modern technology and tools.

• Engagement in impactful projects.

• Commitment to quality and sustainable, long-term product development.

• Inclusive work environment.

• Strong dedication to diversity and inclusion.